North Carolina Newspapers

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A Progressive Town
With Its'History In
The Malm?; United
Spirit The Propelling
Force In All Public
Pioneer settlers of Farmville
choose to honor the great argricul
tural industry, when, in 1872, they
selected a name for the newly chart
ered town, then the size of a city
block, and requested the North Caro
lina Assembly t? literally put it on
the map by the act of incorporation.
Eight years ater the census gave
Farmville a population of 111. Farm
ville swelled with pride over the last
census report, which recorded a total
population of 3000, a gain of 45 per
cent over the last decade.
The incorporated limits now reach
almost to the banks of Little Con
tentnea Creek, which, winds its leis
urely way to the Tar, and gives per
haps, its chief characteristic, "con
tentment" to this group of farmer
folk, to whose doors its tobacco mar
ket has brought fame and thousands
of patrons annually to exchange their
offerings of golden weed for green
backs, which are bartered over the
counters for their requirements. For
"buying in Farmville" is on a keel as
even as "selling in Farmville."
Farmville cannot boast of its an
tiquity for its history is in the mak
ing. It is a young town, thrifty and
progressive, and its citizenship, large
ly descended from the early settlers
and pioneers of this action, continue
to walk in their footsteps in the cul
tivation of the soil and the develop
ment of agriculture in North Caro
?? i
Farmvilie is surrounoea Dy many
of the finest farms in the conimon
weath and the business, educational,
civic, religious and social life of the
town is on a par with many others
in the state twice its size.
Farmville, with pardonable pride,
puts in review some of the recent
achievements and current events for
those who sit in the grandstand as
the parade of Eastern North Caro
lina's tobacco towns again gets un
derway just prior to the opening of
the Bright Leaf Belt on September 3.
Municipal Activities.
In contrast with city governments,
which are slow to keep up with popu
lation growth, is that at the town of
Farmville, where municipal services
are not allowed to become inadequate
before an increase in facilities is
The foresight of the Town Board
has been demonstrated in many im
provements during the past year, the
most outstanding being the securing
of a PWA project to widdh. a portion
of South Main street at an approxi
mate cost of $20,000; working in con
junction with the Pitt and Greene
Electric Membership Corporation and
the RE A in spreading the iridescent
web of rural electricity over 250 miles
of territory in these two counties, and
taking over the operation and main
tainence of this branch of service.
The sum of $225,000 has been spent
in furnishing electricity to- approxi
mately 1000 families in this connec
tion during recent months.
For the past two springs the town
has undertaken a rat poisoning cam
paign following Clean Up Week.
The campaign is put in charge of the
Federal Department of Agriculture
and the citizens enter wholehearted
ly into the 'plan for eradication of
the rodents.
The policy of looking ahead has
chartoterized the administration of
the present mayor, George W. Davis,
and the town board, which is com
posed of Dr. W. M. WBlis, J. W.
Joyner, R. O. Lang, h M. Stanstill
and JL LeRoy Rollins. s r
Mayor Davis is serving his second
term, a" period 'of marked advance
ment and development and pne that
has been recorded as one of the most
. successful in the MahgBwfc the
town. The efforts of City Clark, R.
A. Joyner, and W. A. Me AdeineySup
of permanent progress.
The unusual conditions and dif
ficulties, prevailing in the business
world during this period, have been
met and dealt with' collectively, the
progress of the community being the
dominant note of every meeting and
la deeper sense of civic responsibiliy
having been fostered and evidenced
by tha members.
S. A. Garris succeeded T. E. Joy
ner as president at the annual elec
tion of officers held recently, H. M.
Winders was elected vice president;
John B. Lewis, executive secrtary;
Miss Gene Horton, acting secretary;
Roderick Harris, treasurer.
The organization was active in
support of the three year tobacco
control program and promoted the
sign-up here. The lastest activity
of the group is the presentation of
radio programs each Thursday, in
vfhich is intersperced betweeruperioda
devoted to exploiting Farmville musi
cal talent, information regarding the
town and tobacco market.
i-armvUie scnoois.
The doors of the *Farmville schools
will open on September 2 under the
most favorable condition in its entire
history of 37 years, with the per
capita investment in public school
properties and equipment higher than
in any other Pitt county school dis
trict. J. H. Moore is superintendent
of the school. Dr. Paul E. Jones is
chairman of the board of trustees and
J. I. Morgan and John B. Lewis are
the other members.
A special vocational project wiH be
started on a full time basis this year
with a modern shop, lecture room
and laboratory available to students,
with tools and power equipment be
ing added.
Recent additions to. the school's
equipment are: a modern gym, four
class rooms, a vocational building,
central heating plant, athletic field
and grandstand-total estimated cost
of all recent projects $85,000, of
which the Farmvilie school district
paid 55 per cent, with the balance
provided by federal funds.
Citizens here have made provision
for nine months and 12 grades. The
school was one of the first in the
State to have a Home Economic cot
tage, furnishings and equipment for
which were donated by local people.
The county attendance record for
Parent-Teacher meetings has Seen
held by the Farmville school for
many years, indicating the abiding
interest of the community in the wel
fare of its children.
A lunch room project, started in
the spring semester by the school in
conjunction with the P.-T. A., of
which Mrs. Claude L. Barrett is
president, and the WPA, has filled a
long felt need, and has grown stead
ily in service and usefulness.
The faculty board has the distinc
tion of listing among its members,
Miss* Annie Perkins, a native of
Greenville and Pitt county, who has
tutored generations of 'beginners
since chosen as a primary teacher by
the educational board here 37 years
ago, and is as alert and keenly in
terested in her work as on the first
day she became a schoolmarm in the
State's public school system 44 years
* ?? ? J
.rerpetu&nng -net memory zhu
achievement as ^assistant in guiding
the destinies of the Farmville school
and the childhood of the community,
the school board decided upon com
pletion of the present ornate struc
ture some years ago, to give the
name of Perkins Hall to the auditor
ium, and had an oil portrait placed
there in a position of heoor.
The colored school, under the
leadership of H. B. Sugg, principal,
has experienced a period of steady
growth. A majority of the staff of
17 teachers in t he elementary and
high schools hold A grade certifi
cates, and the school has 8 rating
of A-n. , ?
Seven handsome churches, of the
strongest denominations in the Scvth,
represent die church life here, the
is president, and the Kev. C. B? Mash
burn, pastor of thp Christian church,
fiOreUhdad. sit ^
Hips Is Born
Amw As Sate
I Of VM Begins
[Market To Open With
| Usual Fanfare As
Thonsaada Watch The
Bidding On First Sale.
Fall, and the smell of cured tobac
co permeates the air again in this
farmer-community, and if in a
state of contagion the gold of the
leaf inside the pack barns is being
reflected in a gleaming overlay of
gold on the green of the foliage and
of the fields.
With the annual return of this
modern King Midas comes the tobac
co selling season and the opening of
the Bright Leaf Belt markets, which
is to be held this year on Tuesday,
September 3.
World news, war news, Bport, in
dustrial and news of political cam
paigns have all been passed over by
fiie folk in this section for several
weeks for news of tobacco prices in
the open Belts, and against a back
ground of good reports from the
Georgia markets, now closed, and
the encouraging news of the recent
opening of the Border markets, the
current season gives rise to antici
pation of good prices in the Bright
Belt ,/
The opening of the market each
season brings with it the culmina
tion of a new hope that is born anew
each year with the planting season,
that this will be a year of plenty
and good prices for th^fhrmel^and
one which will enable him to supply
his family and farm with their re
And this is why they will leave
their fields and green pastures and
country fresh atmosphere, their~grad
ing rooms, orchards and melon
patches on that eventful day to come
to Famville, to revive their faith in
the future of the farming industry.
They will come in wagonsTwucEr
I automobiles and afoot,, bringing, a
I few pounds of the weed to "sample"
the market. Accompanying the farm
ers will come their wives and chil
dren, all born on the farm and rear
edjn the hard school of learning that
I potatoes and cabbages do not gnow
on city market stalls nor do cigar
ettes just happen to be laid' in white fl
I tissues inside shiny, cellophane
I And so the tobacco market will!
?open on Tuesday in Farmville with!
?the usual fanfare and festival-like 1
?atmosphere, with thousands in at-1
?tendance and in the hope that thel
?most optimistic will blink in a bit
?of amazement at the price range.
A new market' record was set last I
?opening day when the volume of I
?sales, 848,383 pounds, was declared!
?the greatest in its history. lire aver-1
I Last minute preparations are un
derway in tobacco town? from which!
?a transformation from a few frame!
buildings in the yean gone by, to I
?five^bf the most modern and up to
? date leaf sale houses in the Stats!
?has been'wrought, which with the!
?auxiliary leaf conditioning plants I
? has resulted in its being recognised I
?universally as one of the best tobac-?
I co centers to be found anywhere. ?
No effort is being spared by
?warehousemen or merchantmen to
? provide every facility for easy, I
I speedy and satisfactory marketing of ?
the weed and for welcoming the!
? farmers and other visitors to ihel
?town. From a newspaper's eye^ewB
this promises to be a banner season'
on the Farmville market, for the
warehousemen here have fudged
themselves to this protection and ex-1
tenridh of the interests of this wide- I
[lyhnown leaf telling .center and their I
weD organised fortes are prepared
to perform well vheir multitudious
Instrumental i" the growth of the
little two-house one byye^ market to
?ate, are the warehousemen!1 who I
again offer the courteous, friendlyl
? 'ir A. *Mi: '? ? -v '?* **? M
i* li?s r & '
ket, and as associates Grover Webb
and Bob Edmonson, both popular and
experienced warehousemen.
Fountain's warehouse, Farmville's
newest and one of the most modern
auction houses in the State, has as
the popular proprietors the owners,
R. A. Fountain and sons, R. A. Jr.,
and J. N. Fountain. John -N. is
manager and has announced that
Clyde H. Webb, an experienced
tobacconist, seasoned on the Green
ville market, and well known in
the selling fidd, will again'be as
sociated with this house.
R. A. Fields will again serve the
market as Sales Supervisor with the
duties of the publicity director also
being delegated to . his care and at
| All changes in warehouse person
nel have been completed and the new
set-ups have been busy for weeks
getting ready for opening day. The
[personnel of the five warehouses,
have increased four fold in just the
past five years, the volume of busi
ness may times, and the market has
progressed from hit and miss meth
ods of advertising and general man
agement of affairs, to highly train
ed efficient staffs, and now complies
with the highest standards of the to
bacco industry and to *the customer's
personal requirements.
. The Farmville Tobacco Market is
bounded on all sides by the other
five leading markets of the Bright
Leaf Belt Approximately eighty per
cent of all leaf sold in Eastern North
Carolina is marketed in an area com
prising the counties of Wilson, Edge
combe, Martin, Wayne, Lenoir, Cra
ven, Greene and Pitt counties. Some
? #
of the finest tobacco grown in the
world is produced here and inten
sive and competitive soliciting is the
general rule. ,
For a tobacco market to eyen be
able to exist ih this territory is a
meritorous achievement and yet the
Farmville Tobacco Market has pro
gressed steadily .and continues to
develop, for the reason that the far
mer's interest is kept paramount, for
a satisfied patronage outweighs any
other form of advertisement. Com
pulsion of the average of any one
year or over any period of years
will give the answer to the question
of why it enjoys such popularity.
Chicago, Aug. 28.?Edward J.
Flynn, Democratic National Chair
man, said today he thought Wendell
Willkie might as well "vote for
Roosevelt." '
Passing through Chicago on his
way to Wallace notification cere
monies at Des Moines, Flynn said
that the Reynbhcan Presidential
nominee, by approving policies of
Democratic administration,, "had
taken most of the issues out of the
Campaign." .. t. ??
"If Mr. Willkie wants to debate
with someone, why doesnt he debate
with Senator McNaryt" the New
YsHcet tasked. "They're farther-apart
than Willkie and President Roose
Asked abtfat- Republican claims of
strspgth in the traditioMRy Demo
cratic South, Flynn declared that "if
Willkie carries one-Southern- State'he
won't need it." ? %?'?"?*'fa
He said be behoved the Democrats
?' George W. Davis
Mayor of Farmville, extends Keys 1
of the City in Welcome to Visi
tors "Opening Day" and through
out the Tobacco Selling Season.
? .V. ?
Progress Is The
Keynote Id Farm
ville's Activities
A Salute To The Finns
Whose Concerted Sup
port of Tobacco Market
Is Potent Factor
* ? % i
The progress of any town is the ;i
fruit of its -labor. t Farmville is a ,
great town, a progressive town, and
one by which many others of the
good State of North Carolina set1
their standards. From Farmville (
paved roads wind out in every direc- ]
tion, trains and hoses whiz through i
and smoke from various plants carl <
into the clouds as constantly-it gees
onward building more homes, more
plants, more stores, more every- <
thing that is indicative of the pro- i
gress of a town. * ; " ' - J
As a very concrete evidence of the 1
progress of Farmville is the tobacco <
edition, which the Farmville business <
men send out; just prior to the mar-* ^
kett opening- in a concerted effort to '
bring the Farmville Tobacco Market, i
its achievements and progress, before <
the people, and to n give notice of: i
special values which they have as'i
market opening specials. 1 1
For weeks the merchants here have 1
been planning this event and their i
stores are full of lovely new fall <
goods, practical, merchandise of every
sort and of dependable quality at 1
prices that will astonish their custo- t
mers, prices far under their actual 1
value. . , 1
The weeks paas quickly*. thaaum
mer is about spent, the kaiViest'
nearly over and "with the first chill 1
breezes and falling leaf come the <
thoughts of fall improvements for ?
the home, the farm and the family ^
wardrobes. * I
Farmville 'merchants have antici- <
pa ted these desires for improvements 1
at this season and are requesting t
that farmers and citizens read their t
advertisements in this issue, and <
make first selections from their large 1
stocks ' of featured prices, which
thrifty buyers cannot afford to over- i
look. <
Family wardrobes can be filled out 11
smartly. with well- tailored suite, i
coats, dresses, hate and shoes at the t
general and department stores, homes <
can be modernized with new furnish- '1
ings, pantry and farm supplies can 1
be purchased at real savings, the' ^
old car may be repaired or a new J
one purchased, the gas tank refilled, 1
your insurance premiums > paid, <
beauty service enjoyed, prescriptions <
refilled, clothes cleaned, etc. etc. etc. 1
Every, firm in town can fill some in- 3
dividual need.
- Farmville . merchants, many of l|
whom have >been in business here p
thirty years or more and the firms i
so well established >during recent *
years, all*'join in assurances that
buyers may trade here with complete i
confidence at any tame but that new 1
Batiefacion at exceptional values WiH i
mark .their fall business. ' ?
Firms cooperating in presenting i
the tobacco market-to the public in i
this > special edition, afcd cheerfully l
giving their support r to tj the ware- i
housemen in their endeavor to : reach I
a majority of their customers and
prospects with a special mease en just
prior to theopening are hated* below; <
In return for their interest evidenc
ed in this way, the Editor wishes to 1
(Continued on Page Two) i
urge that < the individual advertise
ments of these firms be read cafe*- \
fully and that they be given; special i
consideration in the matter of pat^ i
ronage. ?>*:!, ' M
Belk-Tyler Co.; .The Beehive; Bank
of Fsrinville; Bkfley's Filling
Station; B. & W. CRevnriet Co., Inc.;
Farmville Service Station; Camper
Carr'r Grocery; City Briber Shop;
jjUSeharfe>Msoriate>n; Tow* ofli
Farmville; Cotofiiafclee Co.; D. F;^ i
R. 0. Lang; OupBM's Department J
Store; Davis Supply Co.; Davis
Hotel; -N. C. Cotton Grower* Co- i
operative Ass*n.; Farmville Beauty 14
Shop; ? 'Farmville Furniture Go.jfi
Warehousemen A n d
Forces Prepare To
Welcome Fanners As,
Market Opens; Many,
New Patrons Attract
ed Each Season. ,
Warehousemen, buyers and their
clerical forces, who habitually go to
the Georgia and Florida markets
each year to assist farmers in sell
ing their leaf qrop, began their trek
back to the Bright Leaf Belt and to
farmville, during the past week end,
and will have everything in readiness
for the call, "Let's go," Tuesday
noriping, September 3, at nine
' Monk's "? 33rd Season.
- Starting out on the opening day
xf eaCh season, since his career as a
warehouseman on the Farmville mar
tot began in 1907* with the objec
ave' of "sales that satisfy, until the
dose of the market," J. Y. Monk, one
xf the best known and most popular
warehousemen in North Carolina and
Seoigia, has, with his untiring ef
forts to please and serve, won the
confidence of thousands of patrons,
who-cannot be persuaded to sell else
where. Mr. Monk is said to have
teld the record for selling more to
caoco under one rcof than any other
warehouseman in the world for sev
? * o ,
;ral seasons.
Associated with "J. Y."' in the
louse and sales management are his
ion, J. Y., Jr., Johnnie Carlton'and
lobert Dr Route, who have the sme
fine; friendly qualities that have (lis
anguished their "chief," and'made
lim a central figure in the warehouse
nhriness in the' State. These asso
ciates, under his tutelage, have been
ichooled in a knowledge of the leaf,
which begins with the planting of the
teed bed, the transplanting of the
iny plants, care in cultivation, hous
ng, curing and handling for market,
mtil they have developed almost a
tizth sense in classifying the num
inous grades when they reach their
' ' " xl.,_ 1 if,..
Ana it is urns miuwicufcc cvilu ... .
iate friendliness together with a co
rrdinated effort to obtain the hig&est
n-ices teat have won for this firm
Bhe -high -esteem ^and goodwill of
housands of farmer Mends through
out the years. The loyalty of old II
Kneads to this warehouse attracts II
rtany new parens each season, and
;he. firm's -pride in their reputation
icts as a constant incentive that
ceeps every member and" their asso- j
dates on the floor and in the office I
Im their tiptoes throughout the se^- II
lion, and hold their sales up to a satis-1
lying isvel through the closing, day. II
I For the third year Monk's ware- II
louse will operate a second honse, I
vhich enables the firm to satisfy
he increasing patronage and its de
nands. -Monk's warehouse No. 1, is
Ihe. old warehouse on the same site
vhere Y." launched out in the!
eafselling industry 32 years ago,II
ind Monk's warehouse No. 2 is just
wross the street. Both houses are
nodern; in construction and equip
nent and-have every facility that in- II
rares a geod showing of the leaf and I
)ix>mpty efficient service in its hand-II
ing and selling.
I Knott's 28th Year. I
I With a vision of the brilliant future II
if the -Rarmville Tobacco Market and I
Krith in its cantzmious development, II
ft H. Knott cast his fortune with the II
naricet as a warehouseman twenty 11
dght years ago, and has throughout JI
Ihe aostly -three decades lent every
iHSfctaac* to winning the worldwide il
leetgnition the Farmville Tohaccoll
Market'now enjoys, and has been a
prime factar in its development; into II
hi -Hssst, most progressive and de-| I
jendable market in "the Carolines. II
? Durtng his period Mr.. Knott has I
nade' for himself a plpce of high r^- ll
yard an<t;--? record at signal, sugcess I I
h the- warehouse .auuagemdntf and!
3uilt-an smdrshle reputation seal
nasfeer of sales. Keen bidding char-1
Hobgoody at partner with Mr. J
EScwtit th*?a)&S^Adi a [iSi]
MiiMnai nwivwnw ? w unnvkh
North Carolina, has had as an as
sociate menrfber of the firm, Grover
H. Webb, a wfde awake and aggres
sive warehouseman, who is widely
acquantied in tobacco circles and
recognized as a successful tobacco
nist. Mr. Knott and Mr. Webb are
also associated as warehousemen on
the Lumberton market Joining this
firm this year is Bob Edmundson,
also a well known tobacbonist, who i ?
for the past few years has been
auctioneer at Knott's Warehouse
In discussing their plans for the
new season, members of the firm
were enthusiastic about the prospects
for the 1940 season and stated that
all arrangements and necessay reno- '
vationsNrf their two warehouses here
have been made and that they are
better prepared to take care of their
growing patronage than ever before
and to guarantee customers satisfac
tion. ? ' ?
? This firm operates two modern
warehouses here, one on the same old
site and another on South Main street
near the Norfolk-Southern railroad,
the latter alone covering an acre and
a quarter.
? Always on the elert for any new
features or force that will attrack the
patronage and increase the volume
of sales on .their floors, Knott's ware
houses have employed a larger corps
of assistants and the firm will offer
on opening day a combination 'of
service and selling facilities that is
. ' Fountain Family Firm. *
Fountain's warehouse, Farmville'b
newest leaf sales house, built in 1238
and operated by R. A. Fountain' and
Sons, R. A., Jr., and John N. Foun
tain, of Fountain, gave to- the
Farmville market a much needed ex
pansion of warehouse space and
service due to the continued growth
of the market.
R. A. Fountain, who is a pioneer
citizen and general merchant of the
town of Fountain, which honored him
by being incorporated as his name
sake in years gone by, has been in
the retail supply business for 39
years, and his qualifications as a suc
cessful and efficient business man
have served him well in the further
promotion of the welfare of his custo
mers and community on the ware
house floor, .x r
The advent of Mr. Fountain and
his sons into the tobacco selling
business here was hailed with en
thusiasm and the construction of this
modern warehouse, equipped with the
newest of facilities is regarded as a
"brick and mortar" testimonial bf
the faith of these men in the future
of Farmville as a tobacco center. Just
five miles away from their home, R.
A. Fountain and son, John is general
manager, are constantly on the
floor and are able to keep in close
contact with their thousands of
friends throughout the Brigh Leaf
rm--*- -1 1^. i
ima uev/ woicuuuoc, uuuci uw
Fountain guidance, has broughf many
new customers to the Farmville mar
ket and; has been a means of produc
ing a greater volume in -poundage
also. Interest ha? been stimulated
through their efforts, and the friend- >
Iy competition further serves as an
avenue of progress. From the first
year of its operation, Fountain's
warehouse has had the liberal sup
port and confidence of citizens of
FarmVille and community.
Each member of the Fountain
family-firm can count years of ex
perience in growing and selling the
weed, and John N. Fountain, the
popular manager, had years of active
connection with auction sales on
Farmville warehouse floors "prior to
running his own.
? A sincerity of purpose mod an \
honest, straightforward manner of
dealing with the public, which has
.been the foundation stones of B. A.
Founain and Sons, one of the most
successful general merchantSle estab
lishments in North Carolina, has
been reflected in their policies and.
management of Fountain's warehouse
during these years, and they have
not advanced a single unfounded
claim, but instead have requested
tobacro growers to put.a load of to
bacco on their floor, and wsfteh their
[sale; en opportunity to render the
service they came to ? Farmville to
Mm in order that they may "epsh in"

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