PAGE FOUR
THE NEWS-JOURNAL
, TUESDAY, DECEMBER 24th, 1948
The News-Journal
"rin inrulina i
JAUOCIAIIU
Telephone 3521
Published Every Thursday at
RAEFORD, N. C.
Subscription Rates: S2.M per
year. (In advance).
PAUL DICKSON,
Editor and Publisher
Entered as second-class mail
matter at the post office at
Raefo.-d, N. C, under Act of
March 3, 187Q.
The Role Of The
Merchants
Authorities on retailing
have observed that a very
considerable segment of the
American population has lit
tle understanding of what re
tail merchants have done to
limit price increases - and
have a misconception of the
merchant's role in the distri
bution machine. The fact that
such activities as "buyers'
strikes are usually directed
at the merchant, is one proof
of this.
The attitude of merhants
toward the public was well
demonstrated in the early
days of the war, before iron
clad OPA controls were im
posed. Stores were simply re
quested to hold the price line,
in spite of shortages, increas
ing demand and the decline
in normal competitive mea
sures. The vast majority of
stores, chain and independent
alike, complied, and price
boosts were limited to the ab
solute minimum.
Since the virtual demise of
OPA, the stores have been in
an exceedingly difficult posi
tion. Heavy and inevitable
price increases occurred in
most manufactured and ag
ricultural products - the re
sult of higher wages, material
costs, etc. The merchant has
had no choice - he has M
raise his prices if he is to sur-
vive. But it should be known
that most stores have volun-
tanJy adopted the policy of
.limiting these increases as
much as possible. In many
cases they have reduced their
narrow margin of profit in
order to protect the consum
er's dollar, to the best of their
ability.
The store, like any busi
ness, cannot escape the econ
omic conditions of the times.
Ry Frncn Aimwortli fT3
MORRIS INFANT DIES
The two-weeks-old son of Mr.
and Mrs. Sam C. Morris passed
away at Moore County hospital
last Saturday after being in a
critical condition for several
days. Rev. Harry K. Holland
conducted a graveside service at
2:00 p. m. Sunday and interment
was made in the Raeford ceme
tery. 0
MORE ABOUT
Farm Notes
Christmas means lots of extra
baking at our house and 1 imag
ine it does at jours, too! Of course.
I like to have extra cakes and pies
on hand for holiday company . . .
and the children love fancy Christ
mas cookies, cut in the shape of
Santa Claus men, reindeer, stars
and animals decorated with col
ored frosting. In fact, it's the chil
dren's special duty to help me
string fancy cookies and hang them
on the Christmas tree in addition
to placing a big bowl under the
tree for their own guests! J
It's really a help to have our en
riched white flour back in time for
Christmas baking, isn't it? it's
almost a guarantee of delicious
baked foods. And while I do notice
the sugar shortage, I've found that
by making muffins and quick
breads, I can save sugar and the
generous amounts of protein and
"B" vitamins in the enriched white
flour give my family the nutrition
they need. - Here's one favorite
recipe of mine that calls for very
little sugar:
rru.cci Ml f riNs 1
a cup hortenlnv
a cup lurar
cup lifht corn firup
eft
cup twrtlcncd applciiuc
i cum lltl enriched flour
3 teaxpoona baking powder
1 teaapoon salt
1 cup ihopnfd nutt
Cream toaviher ahorteninc and aurar.
Add ajrup ami bf.it well. Bt-at erra and
add. Add applesauif Sift tuirether flour,
bdkiiitf puwifrr. and mil. and add to
cieamid mixture. Stir unly until flour la
muiflti-ii.-d. A.1,1 nuts. Fill trrraafd muf
fin pjiib 2. full and bake In moderate
ov.'ti ;175 F.) I j i5 minut.-e.
Yul.!: 03 tl.iz-'n Iii.'Ii niuiBna.
Aprlesau.'t? ni'Tins are very pop
ular at our house. Try them
:hey'll prov'de the nutrition your
ramily r.ec ard at the same
:ime hoip to n.'er.v your precious
?usar for nar.t holiday baking!
0
.'i, :': i.r.e million veterans
were working on farms during
pc-;.k periods of employment at
n id-cumiVier of this year.
that can be grown to advantage.
Plan the kind of livestock that
will fit into the far 11 program.
Utilize labor to best advantage.
Get necessary fertilizer and
other supplies before needing
Iheni. Use only good seed and
follow approved practices.
FOR SALE Flrestarters. Phone
5246. Delivered In town or
county. Roland Covington, tie
FOR SALE 1931 Ford sedan,
recenty overhauled, good Urea.
Best offer gets it Mrs. Angus
C. Gillls, R-t, Raeford. 30-p
CALL Mrs. G. W. Brown at 2491
or your Christmas pot plants
and cut flowers.
The county agent's office ex
tends the seasons greetings to
all farm families in Hoke county.
IT PAYS TO ADVERTISE IN
THE NEWS-JOURNAL
WANT ADS
FOR SALE Young turkeys,
raised on wire. Mrs. Foster
McBryde. TF-C
OFFICE SUPPLIES When in
need of anything for the of
fice from a pencil to a type
writer to an adding machine,
come in to see our line. Dixie
Printing Co. Aberdeen. tf-e
BOWLING The Metro Alleys
will be open tomorrow afternoon,
Christmas Day, from 1:00 o'clock.
Tournament Thursday night.
Those in now are James Morris,
who won the turkey last week,
with 133, Hilton Clark, also 133,
T. B. Lester, Jr., 128, William
Currie, 121, Dr. Julius Jordan,
122 and Rip Gibson. 120.
WANT TO RETIRE WHILE YOU
ARE YOl'NG,
JOIN the IT. S. Army and retire
at an early age, an a monthly re
tirement, allowance. . Travel the
world over at no expense to you.
Excellent pay with no deductions.
Rapid advancement and free liv
ing quarters. The finest medical
and dental care provided. Visit
nearest army recruiting station
for further details. 1051, Per
son Street, Fayetteville. 30-c
WWWCWWIWllCMJIMaIaI!tlW
at
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X nui. t 1 in (jn 1 s
SILENT.lMI&hT
LOST Black and white Beagle
Hound male pop eyed, cry
ing mouth named Bones, Re
ward $10.00. M. J. Allen. Can
dor. N. C. 29-30-p
LEGALS
ADMINISTRATOR'S NOTICE
Having qualified as administ
rator of the estate of Sallie Mc
Googan Howard, deceased, late
of Hoke County, this is to notify
all persons having claims against
this estate to present them duly
verified according to law to the
undersigned at his home at Shan
non, N. C., on or before the 3rd
day of December, 1947, or this
notice will be pleaded in bar of
their recovery. All persons in
debted to said estate will please
make immediate payment.
Archie Howard, Administra
tor, Estate of Sallie McGoogan
Howard. 28-33p.
WAXTF.I) Two waitresses. Ex
perience nut necessary. Apply
ill person Thursday. December
26, 8 to 12 a. m. Ilk Restnur
ant. "30-p
FOR SALE House and lot, 65 x
400 feet, on highway at Pros
pect Ave. For price see Mary
D. Stubbs, Raeford, or phone
2291.
ADMINISTRATOR'S NOTICE
Having qualified as admini
strator of the estate of E.nma
Hough, dece.ised. late of Hoke
ro-.mty, this is to notify all per
sons having claims against this
estate to present thcivrdu'y veri
fied according to law to II. V.
13. W'.'.ilicy in Kaef:r.l, on or be
f r the 4th chy of December,
I9i7. o:' ti'.is notice will be plead
ed in bar cf their recovery. All
persons indebted to said estate
will please make immediate pay
ment. Junius Richardson, Administ
rator, e-tate of Emma Hough.
27-30-p
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THE GIFTS OF THE MAGI
FORESHADOWED THE CHRISTMAS
GIVING OF TODAY.
A DEAUTirUr. SENTIMENT THAT DOrS
MORE TO PROMOTE THE SPIRIT OF
BROTHERLY LOVE THAN ALL
OTHER INFLUENCES COMBINED.
THE HAPPY SPIRIT OF CHRISTMAS
IS DEEP IN OUR HEARTS.
LET IT ECHO IN THE
STRENGTH OF OUR VOICES . .
GREET OUR FRIENDS AND NEIGHBORS
ON CHRISTMAS MORN ITS G.
DOFiDARRACH TRf.RStIG COMPANY
ni NDAKRACn. X. c.
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Cliri.-tmas i not all tinsel anl tissu or
colored lights and incrrinu'iit. It lias a
deeper signifiranee, rooted in the long gone
past, wliioli sets it liigli above all other holi
days of the year.
It is our hope that this blessed 6eason
will bring to your home not only the festive
joye of Yuletide hut that deep inner peare
which is essentially a part of Christmas.
RAEFORD LUMBER COMPANY
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RAEFORD, NORTH CAROLINA
28-30p.
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Sincere lUishes for a
... cVlemj Clirtstirias
LET'S ALL BE IIAPPYi
Christmas is likely to become too prosaic to many
of us grownups, but to boyhood's eager eyes it is
a time of preparation and expectancy ... an en
chanted season when the woodland is hushed
and even ordinary tasks take on the glamor and
joy of dragging home the Christmas tree. May
your Christmas of 1946 be in this spirit.
i U U
HOKE OIL & FERTILIZER COMPANY
and
HOKE CONCRETE WORKS
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