THE EAGLE
PublMhod Enry Thursday ia the iatoreat of Chair grille
and surroundiag Community.
Entered as Second CI*o» Mail matter August 16tb, 1906,
ia the Part Office at Cherryville, N. C.» Under the Act of
Congress March 3rd, 1379.
Ftt&B k. H§l73ER ._T— Editor and fibber
MRS. CREOLA ttOUSER
(Local and Society Editor)
Telephones Office, 2191 — Retiilence, 2661
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American P»ii* Aisocutim
New York • Chlcoo# • OolroJt • MiituiltloWo
THURSDAY, JANUARY 18, 1945
50,000,000 LETTERS A WEEK
Letters from home, it is agreed by leader* of our af»y
and navy, are about the best morale builders there is for Amer
ican troops overseas. And the fact that 40,000,000 individual
pieces of mail are dispatched overseas each week is pTOof that
the homefolks are doing a lot about it.
But even with personal letters there ajK!g)|Ies that should
be followed.
An analysis shews that a boy overseas'Is cheered most by
letters which tell him that his family is Well, which
tell him the latest news about his friends and relatives, about
events which take place in his home town, about changes in the
town, and about the place he used to work.
It has also been found that the letters which upset our
soldiers most are those which tell about domestic difficulties
which he can t remedy, which harp on the minor inconvenience*
of wartime civilian life, and which leave him up in the air about
the outcome of some family problem.
Letters it is agreed should be short, cheerful—and sent
often. And to do this without consuming too much precious
space on ships and planes, everyone is urged to make greater
use of V-mail.
DRAFTING FARMERS
The plan to draft a large group of men now needed on
farms is apt to be disastrous in many farm areas.
The figures indicate that it can’t be helped—to some ex
tent. The army has found that it must have young men to do
an efficient job and there are few youag me* not doing essen
tial work who have not already been taken.
Washington officials say they roust coroe to the farm for
young men because no more fan be spared from war production
factories. But before they cut too deeply ihto the farm popu
lation, and before they totally ignore factory workers, it might
he well for them to ponder on this fact: many factory workers
are still working 40 or 48 hours a week while farm boys are
extremely lucky if they can compete their tasks in 84 hours
a week. Couldn’t more factory workers be spared if all facto
ries operated on two shifts instead of three?
UP TO THE PEOPLE
The industries of the United States have just started a job
that deserves unrestrained commendation. Thousands of them
through the National Industrial Information Committee, have
joined in the greatest information campaign to the people ever
attempted by private enterprise.
The outstanding feature of this endeavor is the fact that a
meeting of thousands of minds in all lines of diversified pro
duction and employment, was secured to act as a uait in pre
senting a program to the public on the job industry must do and
will do in meeting what are commonly called postwar problems.
As a matter of fact, they are the problems that we all have
faced since the world began, of earning our daily bread and
butter. But never before has industry, in clear and concise
language, tried to show the people where the public inteiest m
helping to maintain conditions conducive to investment, and
employment, and production, is greater than the interest of auy
industry involved.
In a series of advertisements that is running throughout
the nation, the National Industrial Information Committee is
endeavoring to make clear to the wage earner, the capitalist, the
housewife and the employer, that there is no mythical means
making jobs either by industry or the government—that it is
the people themselves who, by their own acts, create the condi
tions that make or destrby employment, earnings, savings and
government.
While industry must furnish the jobs and will do all in its
power to accomplish that end, the people who, in turn, are the
workers, the investors and the government, have the solution of
industrial problems that create employment, in their own hands.
Industry in the United States represents America—not a
few stockholders. The people must realise, and realize soon,
that neither industry nor government can be more successful
than the people will it te be. Industry is doing a tremendous
job in focusing public nttention on this issue.
FOR THE RECORD
The professional guessers now estimate that the war in
Europe may drag on for a year or more. Reconversion plans
have been postponed and munitions output is being spurred to
new heights. This means that government war spending will
continue indefinitely at the rate of around $7,060,000,000 a
month. It means the public debt may soar beyond the $J00,
000,000,000 mark.
Sometime ago a belated effort was made to raise taxes in
an all-out effort to stem the rise in tha public debt, thus main
taining a sound financial foundation under the coming peaee.
The effort was smothered in optimistic predictions that the war
would soon be over and that we could therefore escape the im
mediate impact of its costs. We have tried to overlook the ob
vious fact that the greater the discrepancy between income and
outg. during the wai, the grenterwill be the «oblem of lower
ing after tfcg way
arm.
1933—1937—1941—1945
--- —:
1
DO solemnly; swear. «ff Q
• —....y —w —
THAT I WILL FAITHFULLY
EXECUTE THE OFFICE OF
PRESIDENT OF THE UNITED STATES,
AND WILL,TO THE BEIT OF MY ABILITY
PRESERVE, PROTECT
the Constitution of the
BEHIND THE SCENES
m AMERICAN BUSINESS
ft JWW WADIKKJ* « 1
j9
NEW YORK, Jan. 15.— Several
hundred members of the National
Retail l»ry Goods Association,
gathered at their annual confer
ence here, demonstrated that Am
erica's retailing fraternity is tak
ing seriously the generally accep
ted proposition that a high postwar
economy depends to a large extent
on the ability of our selling forces
to make more people want more
goods. The greater part of the
week-long discussions were devot
ed to the problem of how to
achieve a better sales machinery
in retailing than ever before.
One trade leader noted the im
petus that marketing research
gave to the prewar growth of
certain manufacturing companies
and urged that those engaged in
distribution spend enough money
and effort after the war to learn
the needs and desires of consumers
so that marketing decisions can be
based on facts.
Another warned that retailers
must be prepared to combat the
competition of cooperatives an!
credit unions for the consumer
[ dollar.
For retailers to do a more aggres
sive selling job, one spokesman as
serted, they must first re-value the
role that store personnel plays in
the success of retailing. In this
connection it was held that to at
tract back into retailing tne cali
bre person , wanted, employers
must do a better job of selling re
tail businesses as thrilling, pront
able places to work.
Still another probem under dis
cussion was the cost of doing bus
iness and the control of expenses
generally. Retailers were advised
to spend part of their working day
now in planning for the days to
come when the money will not, as
one speaker put it, “be pouring in
like a leak in Lake Erie.”
MOLDING MILESTONE: Metal
gadgets, faucets, cooking utensils,
and hardware are now being made
as mathematically precise as the
most perfect and appetizing jellied
dessert. It’s done by a new secret
process involving an electronic in
dustrial instrument which permits
the making of precise plastic mold
for shaping and hardening molten
metal into castings. The electrin
ic potentiometter, product of the
Brown Instrument company, of
Philadelphia, makes it possible to
control mold dimensions to within
thousandths of an inch, thus doing
away with the necessity of mach
ine castings. The process has many
times multiplied the output of
metal castings for war purposes.
THINGS TO COME — A new
burner for pdStwar gas ranges
that produces a fld«re when com
pletely enclosed has been develop
ed by the American Gas Associa
tion, the Financial World reports.
It will mean greater heating speed
and more efficient use of gas, as i
well as more positive control of
heats for cooking New merchan
dising technique for streamlined
kitchen cabinets and cabinet sinks
by Crosley Corporation whereby it
will be unnecessary for dealers to
stock large inventories of the cab
inets.
RECORD FALLS—Records are
made only to be broken m this
war, and the latest one to go by
the boards is the transportation
record set by the Pullman company
in 1943. When the company rolled
up a total of 26 billion passenger
miles that year, it seemed reason
able to believe the mark would
stand for Borne time.
But David A. Crawford, presi
dent of the company, has just re
verted that 2944 operations rose
to 28 1-2 billion passenger miles, a
gain of about 10 per cent.
Cold statistics seldom are im
pressive, but when one considers
that the passenger mileage in 1944
was nearly double that for any
peacetime year—14,407,000,000 •
jn 1926—the record takes on real
significance.
Military movements figured
prominently in the traltic. Moie
than 8,360,000 members of the
military services were transported
in Pullman cars in special trains
and special cars. This does ont in
clude the millions of soldiers, saw |
ors and marines who traveled in
Pullmans on furlough or special j
assignment.
Mr. Crawford explains that two ,
factors made it possible for Puli
man to achieve this record, hirst,
the intensified use of the well-es
tableshed Pullman system of oper
ating sleeping cars as a nationwide
pool” under centralized control;
and, second, more efficient work
by individual employees, who ov
ercame the handicap of equip
shortages by intensifying their
own efforts.
Si**
llnch
Smwn
,t RSV. BOKRJ H HAWW f
Standard* of the Kingdom
Lesson for January 21: Matthew
5:3-10, 43-48.
Memory Verse: Matthew 5:10.
The lesson text is part of the
Sermon on the Mount, which deals
with the Kingdom of God.
The first section, the Beatitudes
tells of the citizens of the and
their happiness because of what
they are. Many seek happiness in
having and enjoying—jesus teach
es happiness as being. Of the heart
it cannot come or be destroyed
from without.
Strong drink, one of the great
est curses known, usually leads to
and joins with many vices.Through
it imagined happiness for a time
gives way to multiplied miseries.
Drunkards bring woe upon them
selves,and they and traders upon
men's appetites can never find
happiness.
Happiness is found only through
an all-inclusive love. Men love
I those dear to them, but they must
love everybody, even their enemies
In teaching this, Jesus would lead
men to abiding happiness. The
summum bonum, the highest good,
ideal of the ancients, can be reach
ed only by loving hearts.The Great
Teacher bids men strive for per
fection of life—they are to he per
fect as their “Father in heaven is
perfect.” Can men be as perfect as
God? No. They must be perfect
as men, while the Father is perfect
as God. They can be perfect in
affections and motives when they
are perfect in love. Can love be
had from a mail order house or be
bought at the bargain counters?
No;it is the gift of God—made to
those who lift hearts of faith to
Him and, truly asking, receive.
KEEP ON Ajj.J?
WAR BONDS
Be Quick To Treat
Bronchitis
Chronic bronchitis may develop if
r^our cough, chest cold, or acute bron
chitis is not treated and you cannot
ifford to take a chance with any medi
cine less potent than Creomulsion
which goes right to the seat of the
trouble to help loosen and expel germ
laden phlegm and aid nature to
soothe and heal raw, tender, inflamed
bronchial mucous membranes.
Creomulsion blends beech wood
creosote by special process with other
time tested medicines for coughs.
It contains no narcotics.
No matter how many medicines
you have tried, tell your druggist to
sell vou a bottle of Creomulsion with
the understanding you must like the
\.. ay it quickly allays the cough, per
■ ttting rest and sleep, or you are to
.o your money back. (Adv.)
BUY BONDS
KEPT ON TRYING AND SUCCEEDED
In 181)8 a disaster happened to a young man in Ohio.
His business failed, lie was manufacturing farm imple
ments. He was 30 years old. Ills name was Frank A.
Seiberling.
He had been born a few miles from where he was
operating the farm machinery business. He derided then
that he would go into a different kind of business and he
picked on a business lhat was spiinging up near Akron.
So he borrowed $•'.">00 and rented an old ramshackle
building and started something he called the Goodyear
Tire and Rubber company.
It got along line, made mo'nev from (he start, and all
was well. But some times when things seem to be well
they are really not. Many rivals mine into the field, the
company overexpanded, so just lit! years after he had
founded it. the cam party was wading in muddy financial
waters. In fact, it failed1.
People to)d him that he was loo old to try again
It did look that way for he was 61, but he had the
theory that the bes thing to do is to keep on trying
and never, never give up.
So he borrowed some more money an 1 launched a
new company and this one he called the Seiberling Rub
ber company. 11 had practically nothing to. recommend
it except the flaming spirit of a man 0! years old. Hut
that is a great deal; in fact, a company can have no great
er asset.
At this time there were 3(iH. rubber companies in the
United States. His compare, was tin- smallest. It would
seem the cards were stacked against him.
Hut he had ideas, and he had invent iocs. too. and bit
by bit his company ocean to cl'mb on the ladder. In ten
years it was eighth front the top.
He continued as pt
landing company until 1
3r to his son. Hut he f
. id.Tlt of his growing and ex
e was 78. tin n turned his job o\
stil] chairman of the1 board and
iiul the first week of last Ge
ne still works live hours a
goes to his office every day
tober he was 84 years old.
day. . . , ,
On a table in his office is the first tire he ever made.
He says that when he gets discouraged he looks at that
tire and thinks that he is not half as discouraged now as
he was when he made that tire. And that tire proved to
be a huge success. So In- starts in again with fresh cour
He says that looking hack over his career he has dis
covered that manv men fail when they are about 40. Then
<onie go ahead, overcome the failure, and make a success.
I
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BUY MORE
WAR BONDS
HELP SPEED
THE VICTORY
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MUNITIONS MAKERS w ESSENTIAL CIVILIAN TRADES
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CHERRYVILLE, N. C.
DIAL 2521