Bis Sum Spent
By Advertiser*
In Newspapers
NEW YORK, June 24.— Nati
onal advertisers spent $216,000,
000 for space in U. S. week-day
and Sunday newspapers in 1944,
the Bureau of Advertising, Amer
ican Newspaper Publishers Asso
ciation announced today.
The figure does not include any
expenditure of national advertis
ers through co-operating arrange
ments with local dealers the an
nouncement said.
The association’s sixth annual
edition of its standard reference
book “Expenditures of National
Advertisers in Newspapers, Mag
azines, farm journals and Chain
Kadio," released today, showed
that a record number of national
advertisers spent more than $25,
00b each in any one of the four
such advertisers was 128 greater
media in 1944. The total of 1,528
than in 1943 and 421 above 1942.
Proctor & Gamble for the third"
consecutive year ranked as the
biggest advertiser in both news
papers and the four media cotnbi
ned, the survey showed.
AT THE MOVIES
IN CHERRYVILLE
Travel When Only Necessary. Spend Your Vacation at
Home. Visit the Cool and Comfortables
Theatre in Cherryville.
AT THE LESTER THURSDAY-FRIDAY — “SUNDAY
DINNER FOR A SOLDIER” WITH JOHN HODIAK
ANNE BAXTER.
STARTS L S. SUN. NITE 12:02 & MON -TUESDAY
“BETWEEN TWO WOMEN” VAN JOHNSON
AT THE STRAND FRI-SAT.—2 DAYS
“SILVER CITY KID” with ALLEN LANE
| Select Allards for
boy Scout Gardens j
A General Mac.Arthur Gar
Medal (above) will go to a limit
number of Boy Scouts in eat
community who da supei or jo)'
in raisin? and harvesting; a var
ety of produce in gardens of :
least 400 square feet. It is pro
vided by the National Victor
Garden Institute. B. y Scout
throughout the nation are no
only planting gardens but v.
ilso work on farms. The Grec
Thumb Certificate (below) will j
o every Scout r -iing food ar
eporting it to his 1 ;al Be
Scout Council.
Backing up President Truman's
appeal for more gardens, the na
tion’s Boy Scouts are embarked
on a program to raise a half mil
lion gardens this summer. As the
war is now centered in the Pacific
home front attention is centered
on the growing food crisis here
and abroad.
The Boy Scouts of America with
its membership of 1,916,637 boys
and leaders, are furnishing a
manpower needed by farmers and
substantial part of the additional
commercial producers. I,ast year
more than 900,000 Boy Scouts
[ worked on farms and several
I hundred thousand Boy Scouts and
| Cub Scouts had ther own gardens
| Many groups of Scout- went out
from towns and cities mi “day
hauls” to work on farm;, return
ing at night.
The National Victory Garden
Institute has obta d General
MacArthur's interest and is offer
ing on his behalf a General Mac-i
Arthur Medal'to th -e Scouts who
do an outstanding job with their
indicidaul gardens. Those winning
this honor will need to successfully
cultivate, care for, harvest and
put to good use a reasonable va
riety of products from gardens at
least 400 square feet in size.
The 400 square food require
ment was arrived at on the Oasis
that it represents a big- enough
job to warrent special recognition
and that it is a large enough gar
den to be a major factor in the
Food for Freedom program. Kacu
garden will be inspected by a
competent adult and the awards
will be made not for “best” gar
dens but on the basis of meeting
the high standards. The medal is
for individual Scout gardens only.
However, Scouts in a Troop or
Patrol working together in a com
mon garden plot will be eligible
for the Green Thumb Certificate
Scouts who produce food this
which may be presented to all
AT FIRST
SIGN OF A
c
©V.P
w666
USE
Cold Prtrnn-^rmnt at dirtctod
GOD’S JOY IN
CREATION
Sunday School Lesson ror
July 1st.
Today we observe the mystic
fashion with which God creates
the \Votld and all it contains. This
creat'on takes place as the re
sult of eevine command. The out
sti idimr point of this lesson is
Gob made the world perfect. It
was man who by his sin and will
fulness made it what it has since
become.
The joy and the beauty still
left :n the world reflect the joy
with which God achieved his crea
tion. The first chapter of Genesis
is one of the most lofty pieces ol
literature in all the world. It
pives us the picture of an oihmpa
tient and all wise God whose will
is not to he resisted.
ll.o < < *h was wa./a avd v. in
' and darkness was upon the face
of the deep, this is the description
of the universe before God willed
to bring light out of darkness and
order out of confusion. The spirit
of God moved up on the face or
the water. The state of Chaos was
not consultant with the working
out of a devine purpose, in the
beginning “When was That? No
one of course knows, this is one
of the things locked up in immu
table counsil of the most high.
Th four words in the Beginning
God constitute the most impor
tant combination of words in the
language and expresses the thing
we most need to know. God is
i the creator of all that exists,
I things did not grow up themselves
The first thing God made was
light, Gods purpose can never be
achieved in darkness. God look
ed upon the light and saw that it
was good, accorded to man the
beneficient gift of rest. Then Goil
called the light day and the dark
ness he called night, and there
was evening and theufe was morn
ing one day and the darkness he
called night.
First he made the earth then
seas. He caused the earth to put
forth grass, herbs yielding seed,
and fruit trees hearing fruit af
ter their kind. Centuries later le
sus was to assure his hearers con
cerning their physical needs.
Vou'r Heavenly Father knowest
you have need of all these things.
What a beautiful world God has
given us in which to live! Fertile
fields with their golden harvest;
great forests with their rustling
trees; their blue dome of heaven,
spotted with flaky clouds, all at-, j
test the wise and kindly provi-]
deuce of God. This was not some- I
thing happened by chance.
And God made the two great I
lights; the greater light to rule
the day, and the lesser light to j
rule the night. When our Lord
appeared among men he was hail
ed as a light for revelation to the
Gentiles. Luke 8-3H. He referreu
to himself as the right of thi
world. Gods gift of night is a
great blessing to his children. He
provides that during every perio.i
Due to being short of
manpower and give
employees a vacation
our garage will be (
closed one week July,
1st through 7th. We
will be open for busi
ness as usual Monday
July 9th, 1945.
HOMESLEY
Chevrolet Co., Inc.
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Please send this od for free full • sire sam
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LOtlDOnOEMUf
•rand Homemade Ice Cream
' STABILIZER ’
UN00N0I A«r- US HOWARD. SAN FMNCISCO J. CAUf
COMING WED -THURS. AT STRAND JULY 4-5
“WHEN STRANGERS MARRY”
of twenty-four hours we may
sleep and take our rest, tie made
the stars we look at them, masseu
together, so great in number tha.
we can no more count them tha
the sands of the sea. We kno
that the hand which has set then
as jewels in the firmament will be
strong to rescue us in the day ot
tiouble. In the hallow of that
hand do we live day by day.
Last of all, as the crown ot
his work, God created man. Let
us make man in our image after
our likeness it is not surprising
on this solumn occasion when
God was about to create a being
after his own image, he should
have adopted this significent
made of expression. God has giv
en to man a distinct moral sense,
the faculty of distinguishing be
tween right and wrong, best ot
all, he has given him the capacity
to know his maker and to hold
spiritual communion with him but
we mark this image by sm we
destroy, by our perversity, the di
vine plans God has for us and for
others. In the fulness of time he
danned to send his only begotten
-on to be the saviour of the
world. We are told when God
looked over his creation and saw
everything he had made, he was
pleased and declared it was very
good. Sin was to enter later and
make it very bad but as it came
from Gods hands it was good, so
long as it was in Gods hands, all
went well. We should never think
of this sinful and evil world ot
ours as the world that God made.
The world he made was perfect
but the seed of perfection is still
in it. With the second coming ot
nis only begotten son God will re-1
store to its original perfection the
whole of his creation and will a-1
gain say, as He said in the Begin
ning, it is very good.
President Truman
Urges Nations To
Rush Ratifications
SAN FRANCISCO, June 26.—
President Truman brought an his
toric assemblage of 50 United
Nations to a close today with the
declaration that it had ‘‘created
a great instrument for peace and
security and human progress in
the world.”
But now the world must use,
the President said, otherwise:
"... We shall betray all those
who have died in order that we
might meet here in freedom and
safety to create it.”
As Chief Executive of the Uni
ted States, he promised that the
charter of a new world organiza
tion dedicated to preservation of
peace will be sent to the Senate
"at once.” Likewise, he urged a
speedy ratification by other na
‘‘I am cure,” Mr. Truman
told statesmen of 50 nations
gathered in San Francisco's
Opera house, “that the over
whelming sentiment of the
people of ray country and of
their representatives in the
Senate is in favor of imme
diate ratification.”
Throughout his address ran the
theme that the charter of the new
world league is only an instru
ment, a machine that was built
from universal desires that never
again shall the world be engulfed
in war. It isn’t perfect, Mr. Tru
man said, and there must be a
will among nations to use it well.
tion, the President asserted, it
can be improved through the years
DECISIVE ACTION
“Upon all of us, in all our
countries,” the President said, is
now laid the duty of transform
ing into action these words which
you have written. Upon our decis
ive action rests the hope of those
who have fallen, those now living
those yet unborn—the hope for a
world of free countries—with dt«
cent standards of living— which
will work and cooperate in a
friendly civilized community ol
nations.
“This new structure of peace
it rifting upon fttrong founda
“Let u« not fail to gra»p
thi* ftupreme chance to efttab
Ii(h a worldwide rule of re*
•on— to create an enduring
peace under the guidance of
God.”
With the new charter, Mr.
Truman said, the world can
start looking ahead toward a
time when all worthy humans
may live decently as a free
He emphasized, however that
forces of tyranny and reaction
would attempt to split asunder
the United Nations. To divide
and conquer, he said, was
and still is the ami of the Axis.
But he predicted it would fail in
the future as in the past.
Addressing conference delega
tes directly for a moment, the
President told them they had as-,
semldcd at the Golden Gate nine
weeks ago with the high hopes
and eonhdence of peace-loving
people the world over. He said:
“Tiien confidence in you has
been justified."
"Their hope for your success
has been fulfilled."
“The charter of the United Na
tions which you have just signed
is a solid structure upon phich we
can build a better world. History
will honor you tor it. Between the
victory in Europe and the linal {
victory in Japan, in this most de- i
structive of all wars, y» t; have j
won a victory against war itself.”
The charter, Mr. Truman said,
was the result of a spirit of give |
and take, of tolerance of the views
and interests of others. It was
proof, he declared, that nations,
like men, can find common ground
on which to stand.
“If we had had this charter
a few years ago— and above
all the will to use it— milli
ons of dead would be alive,'
the President asserted. “If
we should falter in the fu
ture in our will to u»e it, mil
lions now living will surely
die."
He spoke of the cooperation
which had guided the Allies to
victory over Germany and remar
ked that out of the conflict had
come powerful military nations,
fully trained and equipped tor
war. But he had words of asshr
arce for lesser powers.
1EAD, NOT DOMINATE
The great nations he aid have
1 o right to dominate tic wdr'd.
Rather, he said it is then duty to
assume responsibility for leader
ship towr.! ci a world of peace
“Tlou is why," Mr. Truman
said, “we have here resolved that
power and strengiTi shall tie used
not to wage war but to keep the
world at peace, and free tr. in the
fear of war.”
It must be recognized, he con
tinued that no one nation, no
I group of nations can or ■should Mt*
pect any special privilege which
harms any other nations.
“If any nation would keep
security for itself,” he said,
“it must be willing end reedy
to snart* recurity with ell. That
is the p. ice which each nation
will h»v«- to pay for a world
p,Vi-e. Unless we are *1! wi%
hug to pay that price, n > or- J
gftniration f°r >*orld peace *
car. sri-cmplish its purpose.
“And what a reasonable price
that is! ’
In ca'iing on all member na
tions lor speed in ratification, Mr.
1 ruman said:
“There is a time foi making
plans—and there is a time for ac
tion. The time for action is now:
I.t t us, therefore, each in his own
nation and according to its own
way. seek immediate approval of
this charter—and make it a living
thing. ’
RULANE GAS
Can Be Used On The
Farm As Well As In
The Towns For
Cooking - Refrigeration
Water Heating
Charlotte, N. C. Ph. 3-3147
MONEY TO
LOAN
Drive your car to
Homesley Chevro
let Co.; and bring
your title
HOMESLEY
Chevrolet Co.
Cherryville, N. C. |
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ATTENTION
TO OUR CUSTOMERS
TO GIVE OUR EMPLOYES A SHORT VACATION
WE WILL CLOSE OUR STORES TUESDAY AT
NOON, JULY 3RD, AND REMAIN CLOSED
THROUGH WEDNESDAY; JULY 4TH
WE WILL REOPEN FOR BUSINESS ON THURS
DAY MORNING AS USUAL, JULY 5TH
YOUR COOPERATION IN ANTICIPATING
YOUR REQUIREMENTS BY 12 NOON TUESDAY
WILL BE APPRECIATED.
Cherryville Merchants
Association