High Quality Leaf Production Key to Future Raleigh.—Problems of patho logy, entomology, engineering, management, marketing, and the like must be considered not only on general farm crops but in connection with the home and the welfare of the farm family. Tobacco is North Carolina’s most important crop. Problems of plant production involve con trol of weeds, insects and dis eases, as well as fertilization and other factors. Plans were worked out in 1945 that call for permanent plant bed sites. Granville wilt and the black root rot disease have caused un told damage in the field to the tobacco crop in the past. Identi fication of the diseases. in the growing crop is absolutely nec essary because no one strain has yet been developed that is resistant to all diseases. After testing 1,034 different strains of tobacco, many from foreign countries, the Tobacco Branch Experiment Station at Oxford finally developed the Ox ford 26 strain, which is resistant to Granville wilt. Extension aid ed growers in determining which fields should be planted to the new strain and in obtaining seed. At>out 50,000 acres were planted to' the Oxford 26 tobacco and conservative estimates place the worth of' the new strain at $»,000,000 in a single year. Growers with black shank in- ; fested soils continued to use Ox ford strains 1, 2 and 3. The dis- \ ease was reported for the first time in Wayne, Beaufort, and Onslow counties. Root knoti nematodes have been responsible for serious damage in the Coast al Plain area, and the disease is on the increase in the lighter sdils of the Piedmont section.; Proper rotation is the best meth od of fighting this problem. Agronomy and marketing spe cialists have warned growers that they must pay more atten tibn to the production of high quality tobacco in the future as total supplies of the crop become larger and world competition in tobacco production becomes keener. Costs of producing cotton have risen to an exceptionally high point because so much of the work in connection with the crop is hand labor. Farm man agement, engineering, and agro nomy are together working on plans for reducing unit costs of production as outlined in the seven-point cotton program. Cotton presents not a state or regional problem, but a world economic problem. Its future may also present a serious social problem of displaced workers for North Carolina and the South, if the crop acreage is seri ously reduced because of in creased world production. Re duction of cotton costs with pro duction of better grade staple and new uses for the staple seem to present the best answers to the problem. The one-variety cotton im provement program is now en tering its -sixth year with 39 or ganizations arid 25,637 members cooperating. In 1945 302,301; acres of a single strain of cotton, a part of the seed wilt resistant and ethers non-wilt depending on the soils, were planted by these organizations. Each year a special trophy is awarded the county showing the greatest im provement in all improved prac tices relating to cotton. A state-wide, five-acre cot ton contest, emphasizing the im portance o: high production and high staple quality, was begun in 1945 in cooperation with all agencies interested in the future of cotton. In spite of the low average yield of cotton in the state, the prize winner produced more than 14 bales on 5 acres at a remarkably low cost of 8 cents per pound. The Seventh Armyt now oc cupying the Third Army Area, including the states of Alabama, Florida, Georgia, Mississippi, North Carolina, South Carolina, and Tennessee was reactivated on June 11. 1946, under the com mand of Lieut. General Oscar W. Griswold, with headquarters in Atlanta. // w* (0 f * It’s hard to smack ’em straight and I a true when your spirits are stymied. And you just can’t be fresh and cheerful when heat and thirst are getting you down. That’s the time to treat yourself to a Afresh up” with 7-Up. Quick as a caddy’s wink, 7-Up quenches thirst. And, as you sip its clean, keen goodness, notice how your spirits, too, catch the fresh and lively cheerfulness of 7-Up itself! You like it ... it likes you! You can enjoy a “fresh up” with 7-Up at any place that’s displaying the famous 7-Up signs. COPYRIGHT 1946 BY THE SEVCN-UP COMPANY THE 3EVEN:UP CO. of Littleton and Ahoskie - Peanut Growers Need Better Seed There is need for a national peanut seed industry says James H. Beattie of the U. S. Depart ment of Agriculture. Mr. Beat tie. who is senior horticulturist of the Bureau of Plant Industry, Soils, and Agricultural Engin eering. states the case in this ; way: "Due in some measure to the stimulus of war conditions, the annual farm, value of the pea nut crop in a dozen Southern States now exceeds S200.000.000 and it is credited with being the tnird most valuable southern cash crop. Yet, surprisingly, there is no organized, large-scale peanut seed industry. Although more than 100 million pounds of peanut seed valued at several million dollars are required ^or planting each year, the peanut industry is a half century be hind many other important crops in this respect. “Every wholesale and retail catalogue devoted to vegetable seed gives attention to garden and field bean seed, but the pea nut gets scant attention. In quantities used — approximately 80 million pounds of garden bean seed and 100 million pounds of field bean seed—beans rank with peanuts. Carefully conducted experi ments in Georgia, Virginia, and elsewhere, have shown increases of 250 to 300 pounds of peanuts per acre through the use of good seed. It is high time that farm ers and the industry in general enjoy the profits to be had from the use of good seed. A well-or ganized, well-conducted seed in dustry is needed to supply it.” ♦ At noon on May 6, 1945, ene my resistance to the Seventh Army ceased. Field Marshal Gerd von Rundstedt and King Leopold of the Belgians were picked up in the Seventh Army Area. As the battle of the Bulge came to a close, the Germans launched a major offensive to recover Alsace and it was ele ments of the Seventh Army that stopped the thrust after a con- * fused four-day battle. EXTRA GOOD BREAD! THERE’S NO LOST ACTION WITH FRESH YEAST! And Fleischmann’s fresh Yeast goes right to work because it’s actively fresh. No waiting—no extra steps— Fleischmann’s fresh Yeast helps give full delicious bread flavor, tender smooth texture—perfect freshness. IF YOU BAKE AT HOME, always ask for Fleischmann’s active fresh Yeast with the familiar yellow label. Dependable — America’s favorite for over 70 years. THANK YOU for waiting for delivery of your NEW CHEVROLET We are doing our best to see that you get your new car as quickly as possible Remember—Our CAR-SERVICE is your best CAR-SAVER. Keep your present car "alive" until you get delivery of your new Chevrolet by bringing it to us for skilled service now and at regular intervals. We want to thank our customers and pro- * spective customers for your friendly patience while awaiting your new Chevrolets. We know it is a hardship to wait for needed transportation; but we believe you will understand that we, and Chevrolet, are as eager to deliver cars as you are to. obtain them. Unfortunately, production so far this year is far under expectations. Chevrolet Motor Division sums up the situation thus: “Even though our rate of production normally exceeds that of any other manufacturer, we have been able to build, up to July 1, only 12.4 per cent as many cars as we had built up to that date in 1941. Production is still far below normal, because of fre * quent shortages of essential mate rials and parts. Strike after strike at the plants of our suppliers has seriously impeded our progress toward full production, and the. cumulative effect severely hampers every manu facturing and assembly plant. In June we were able to build only 29.2 per cent as many cars as we produced in the same month in 1941.” While production is restricted, so—in proportion—are shipments of cars to us. As production increases, we are assured of getting our proportionate share of the total—and as quickly as cars are received, we will speed deliveries to our customers. Hollowed Chevrolet Company, Inc. Hertford, North Carolina __ ... ^ . .. ..... .. . .. ^ ^ _ \ •

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