Fall Dresses
$9.90
You can afford the smart new styles! This
group of dresses will show you how! New
styles, fresh from New York ... for women,
misses, juniors.
Criss-Cross Curtains
With Cornice Valance
Any window will look its best in a pair of these criss
cross curtains with tie-backs and cornice valance to
match. Pair
98c and $1.69
New Suits! New Frocks!
of Fashion-right—Pricc*right
Wool and Wool-Mixed
Fabrics-yard
59c to $2.98
A splendid variety
of the favored wool
and wool-mixed fab
ric* for Fall. Every
one on the "approved”
Ult of Fashion 1
First 'Aid to Winter-night ComfortI
Warm Gowns fV
of Outing Flannel
Low-Priced!
79c a*1
98c
You can be sure of
Jeeping warm and well
on cold nights—in these
Well-made gowns. Plain
colors, stripes or fancy
oatterns.
c
REPIi
YarJ
A beautiful quality for so low a price! Th»
adnerement of weeks of searching the silk mar
katsl Lewly fall colon for smart fall frocks I
‘Big Mac”
.Work Shirts
In ont style or with dorr
Of *tar*tr chambraj.
L u 1
*w
69c
——
Xunch.Box
Good Size
WWi patent hoMsr ®
Beetle
49c
Men’s Belts
Top-grade Cowhide
Three-tone effect* and plant
color*. Lined and stitched
49c
Bay Rum
Aywoa Brand
* CoeJmr and toothing in It
j tonemes
J.C.PENNEY C0.
SHELBY, N. C.
The Home
MASONIC BUILDING
Values
Wise Shoppers Shop at the. J. C. Penney
Company Store Because Real Values
Are Always at Home Here.
\
Shirts
Of Fine Quality
New plain color* and neal
patterns carefully made shirts
of fine lustrous broadcloths and
woven stripe broadcloths. Col
lar* attached and to match.
$J.98
Jockey Caps
A Style Boys like
Made of fine gabardine, with
rayon strap and buttons, em
broidered insignia on front, full
twill lined. Your choice of
either white or sand.
49c
Moredge Blades
For Better Blades
U»e Moredge for a quicker
eaaier (have. Fit* your Gillette.
J. C. Penney trade
mark labels make it easy
for the man who shops to
■elect foods of assured
quality and satisfaction.
Some of our trade-marks
are shown above. Others
you will find displayed in
our store. It pays to know
them alL
‘Penimaid*
■ad thine*.
Silver Polish
A traooth polish that dcaaj
Warm Lumberjacks
The Kind Boys Want on Cool Days
Boys who play out
doors a lot will appre
ciate one of these.
Mothers will appreciate
their value. Made of
heavy mackinaw cloth
with knitted bottom and
button sleeves. Two
patch pockets and sport
collar.
$1.08
x.
■v*
Bedspreads
98c to *3-98
Practical cotton crinkle spreads with
backgrounds and colored stripes . . . shimmer
ing rayon spreads in stripes and jacquard pat
terns.
Floor Lamps
To Brighten ,rThat Dark Comer”
We ^re pleased to present one of the greatest values even
offered in our “Penimaid” line of Junior Floor Lamps. In
construction the lamps measure up to the highest standards,
$10-75
„ 31
Shj^»s of pig
grain rtnbo»*ed
rllum, leather
ette laced.
Bridge Lamp
to Match
$9.90
Penimaid
Hose Protectors
Kmp rota h0M from robbiiy
•» the heel—eny »u«.
19c
Baby
, Pants
Of Pate Gam Rubber
Ventilated style,
ude. Thriftily
Very weP
23c
Sheeplined
Moleskin Coats
Made with heavy moleskin
cater and a fine sheepskin lin
ks. They have full belts and
fear pockets and bearer bed
codara. In men’s sixes.
$5.90
Men’s Caps
One-Piece Style
Of Cermine Shaw Caasiraere. !
handsomely finished with full
••tin lining. Variety of imtf |
patterns (o choose from
$1.98
4-Piece
Suits for Boys
Every Suit has Coat and
Vest, with 2 Longies or 2
Knickers or
1 Longia
and 1 Knkk*
«r.
Of Cum
mers in nor
elty warn,
shadow and
fancy stripe*
and osar*
plaids.
9.90
lo—ring la Great
Sport fate
“ Penco ”
Flyer |
*Prnco' metal wagon* an
made for the kind of bard play
(bat boy* give them. Box •
length 31# inches, width 13f4
Inches, height 4J< inches ...
19 inch balloon type diet
wheel*. A wonder fa) wagon
Urn
“Aywon"
Shaving Need*
-Good Will” set of shaving
cream and after-shaving lotion
Both for 39c
Blankets
$l.98to $7-90
Sir* and weight* for every need, from coU
ton blankets at $1.9* to handsome all-wool blan>
tots at $7.90. Plaids and plain colors.
Meet “The Governor"
$2.98
You*ll like its styte and the stur
dy qualities to be found behind ita
smart exterior. Choose yours from
the season’s wanted shades.
Warm Underwear
For Colder Days — Priced LOW!
This is your big opportunity to stock
up otl your winter underwear needs. At
this low price you can’t afford to pass up
this value!
Heavy Weight Cotton,
Ribbed, Ecru Color,
and Ail Sizes
They come with long legs and arms
with snug fitting ankles and cuffs, as
illustrated. Buy a supply NOW!
79c
Men’s Pajamas
Extra Full Cut
of fine soft "SUto
Moon” muslin. Silk frogs.
$1.49
A Work Shoe
Of Sturdy Comfort
mi
Sure to fill crcry demand
made of it for durability
comfort is this work
of chocolate retan
rubber heel and leather
Low-priced, tool
$1.98
All-Worsted
Sweaters for Men
Slipover ityle in M*°rte4
fancy pattern* and *olid colcr*.
$2.98
Men's oxfords Of sturdy gun
| metal or tan calf which demon
strate emphatically that good
shoes need not be expensive I
1 *3.98
Bath Towels
15c 25c 39c
Sturdily made of double thread terry ... an
white, or with colored borders or ere— stripes.
Jacquard patterns in 39c group.
Lilac Vegetal
Aywon Brand
ftefreahinji after ehav*
safe. 4k'-‘»»«Jv fragrant
Vanishing
Cream—"Jadel”
, \a exceller* h*»e for »o»*
■ rr Three »i«e».
- 29c 49c 79c