. HOMES SBinHEL TffoL I
VOL. XXXI NO. 32 KENANSVUXE. N. C. THURSDAY. AUGUSr 6.1964 PRICE IQf PLUS TAX M
< 'in ?" 1
Economist Sees Five
Ways To Help Leaf
As agricultural economist at
North Carolina state baa out
lined five "opportunities"
which he beUerea will help
dlaparaa noma of the dark
ckNMte hovering over the
bacco Industry.
The economist, Dr. W. D.
Touaaalnt, attributed the dark
clouSa to the health scare,
lagging exports and growing
world tobacco stocks.
"The tobacco Industry should
attempt to sua that tha haalth
hazard ts kept In Its proper
perspective." Toussaint said.
"Esaggerated claims against
smoking should not ba allowed
to go tmchallanged."
Toussalnt warned, on tha
other hand, against "an all oat
effort to denounce the Surgeon
General's Report," because,
he said, It did contain some
* ?/
evidence that mciiiIti ?mak
ing 1* related to disease.
He predicted, however, that
"people ere going to continue
to smoke, and declared that "It
Is of pObllc concern to Invest
In research directed toward
solution of the smoking and
health problem."
"U there are conatltueoU in
tobacco smoke that are harm
ful, these must be Identified,"
he Mid. "One* identified. there
la a reasonable chance that
ways can Da found to remove
?U or part of tha harmful ele
mant...? w
?uSS^Sf t&aJ? TtSSEt
??Id that world conaumptloo of
cj?*r*tt*? 1? expactad to ba
"If tha United SUtas u to
J?1" f ?Xp"nd^
to ?"r ?"Ho natou
?*c?Miy," ha de
PfcwofCom
Market countries to In
creaae the tariff of U. S. t?
. w* cannot afford
on by WhU* Urttt*
on our tobacco are Increased
or other actions discriminating
against our tobacco are taken."
?A* *fctWrt P01"'. Toussaint
urged formers to look at ai.
iarnauv. control program *
sea If they might offer relief
from certain difficulties posad
by acreage controls.
.. A"*onf altarnatlvas man.
"Sir: ,tpou?1?f? control
' ? two-price system
?nd a system of deficit pay.
wMlUml^*. H2nly m*nUone<l
what might be expected from
??m programs without man..
?*' recommendations as to
??* program, if any
should be adopted.
The other points outlined by
Toussalnt consisted of thlnn
that Individual formers might
Income!"'00?1* '?** ?' tob"cco
mforfofornne, a former might
22* !nl*.rtln' his oper.
Py buying or renting
additional tobacco acres?*
from'amf?/ produc*r* can rent
,n*" or inefficient pro
he said ?*" IfoBeflt,"
.. ^ consolida
tion of allotments nmKoHi
would IncrMs.X .mfSSS:
tofog to North Carolina tobacco
As a final point, Toussalnt
urged tobacco growers to
of alternative sources of in
come. He cited livestock, poul
i?Ti ?* commo
dities which have undergone
r*PM expansion in recent
years and appMr to hold pro
mise for the future. Hogs were
?* a PTttcuforly promts^
Uble. oner suhgfolSf'oSSr
'unities far profit depends on
lM*standard
ised. quality products In large
dSLiS**^1* *uppljr- Also, It
?to develop
dustry!" proc,Mln? ??
Toussalnt said other oppor.
?fot too. But "to take
advantage of these opportunities
? . we must develop thetechnl!
eal skills needed for profitable
operation. In addition, we must
2*211 *L\ 'IZ*
to foke advantage of coat re
ductions that come ?? ?
creased else."
I*lad Topics
Marinate cooked or canned
[reen beans in Italian dretains,
hen toss them together with sour
ream dressing, slivers of ham or
alami and sliced, crisp, salted cu
umbers.
These friendly flavors go nicely
nto a gelatin-base salad: pears,
leaches, pineapple, grapea and
oaraschino cherries.
Drained, canned kidney beans
:o well together with chopped eel
ry, green pepper, diced, hard
ooked egg and a mayonnaise
ressing.
more
Coke
TIAOK-MA?K$
less
carry
best
buy
new
half
| quart
This new "long-playing" size lasts as long as a hootenanny.
No extra trips to the refrig (or the store)
with the happy Half-Quart. Just one more reason...
things gjO
better,! A
Co&* i
TMN-HK 0
BottM uidtr tht authority of TIm Coc?Cola Company by: GOLDSBORO COCO-COLA BOTTLING CO.
Wonen In Business
? *? ?4i? ? - . ..... . jttiLi..' ? I ' r
-ff : ^
Introducing Mrs. Lorraine Q Griffin of Route 1. Beulaville,
the former Lorraine Quinn. daughter of Mr. and Mrs. Leon
Quinn of Beulaville. She is the wife o< Eddie E. Griffin, who
farms about two miles from Beulaville at thier home. Mrs.
Griffin has been connected with Waccamaw Bank k Trust Com
pany since 1952 as bookkeeper. The Griffins' have one son. Andy,
who is eight years of age. They are members of the BeuiaviUe
Free Will Baptist Church.
Peanut
Quality
Required
Peanut farmers have been
hearing about the need for
quality peanuts for years but
this is the first year during
which peanut quality will be
come a "must" and not an op
tional decision. All peanut gro
wers know from past experien
ce that it has been possibel to
bet buyer somewhere to slip
in a lot of damaged peanuts
at good quality prices. Based
on current plans underway for
tte 1M4 peanut marketing
seAson, this 'practice wfll be
highly discuraged if not com
pletely eliminated. This has
been brought about by the fact
that the Pure Food and Drug
Administration has begun as
inspection program to elimi
nate rancid, decayed or mold
ed peanuts from peanut food
products. They have already
begun a testing program and
where these damaged peanuts
are found the peanuts or the
products made from them will
be condemned and confiscated
The shelters and manufactur
ers cannot take the loss of
condemned peanuts or peanut
products, so they will exercise
every effort to eliminate all the
damage possible from peanuts
which they purchase.
Nobody wants to eat any
type of food which is rancid,
decayed or molded, be it pea
nuts. bread, vegetable or what
have you. In view of the fact
that this action will be taken
by the Pure Food and Drug
Administration this year at the
shelter and manufacturer le
vel. we growers may expect a
considerable tightening up by
the shellers in their buying
practices, and, also, the new
contract under which the Com
modity Credit Corporation op
erates will show considerable
changes that will tend to seg
regale the low damaged pea
nuts from the high damaged
peanuts. We might well expect
within the foreseeable future,
not this year but maybe next
year, that Pure Food and Drug
may be expecting peanuts at
the buying stations
What does all of this add up
to for me as a peanut farmer''
It simply means that we. as
growers, must exercise every
effort possible to keep our pea
nuts as free from damaged
kernels as possible. This can
be done by careful harvesting,
curing and handling procedu
res. These procedures can be
learned from the County
Agents and will include such
things as proper adjustments
of harvesting equipment, pro
per curing in the windrow, pro
per stacking, proper harvest
ing machinery adjustments,
proper operation of curing
equipment, such as proper dep
th of peanuts in the bins, pro
per air flow, correct heat, and
the other things which go to
ward creating the good enviro
nment in which the peanuts
must stay from harvest throu
gh curing in order that damag
ed peanuts will be reduced.
The Agricultural Extension
Service through the County A
gents will be holding schools
between now and harvest to
inform producers on how to
improve the quality of their
peanuts. These schools will be
announced and every grower
should attend, learn all he
can, and go home and carry
out the practices which will in
crease quality and, subsequent
ly. increase consumption
The force of one's being, if
it has any force, must come
from within.
-Rufus W. Clark
Food Processing Must !
Have Dependable Supply J
Food processing has a place
in the economy of North Car
olina, but it is not a "get-rich
quick" scheme that can be
built on surpluses from the
fresh fruit and vegetable mar
ket.
This word of caution comes
from Dr. George L. Capel, in
charge of extension marketing
work at North Carolina State.
Dr. Capel points out that
many groups in North Carolina
have been examining the role
of processing in the agricultu
ral development of the state
Most of this interest centers
around the processing of fruits
and vegetables, espcially the
canning or freezing of vegetab
les, since North Carolina al
ready has a well developed in
dustry for processing poultry,
dairy and livestock products.
Capel described the various
food processing industries,
such as vegetable canning,
meat packing and poultry pro
cessing, as "highly competi
tive. low margin industries."
Within these industries some
firms are doing well, he said
Others are failing.
"New firms must begin with
efficient, low-cost operations."
he said. "And they must have
the financial reserves needed
until the producers of the firm
find acceptance in the mar
ket"
Capel also discussed raw
products for processing indus
tries and pointed out that the
fresh market for fruits and
vegetables often has wide
swings in prices and supplies.
Some people regard these
fluctuations as part of the
risks that must be taken with
the production of specialized
crops. Others see the occasion
al market gluts as a real op
portunity for a processing in
dustry.
Capel stressed, however, that
a successful processing plant
cannot be built on left-overs
from the fresh market It must
get full use of the facilities
available, and to do this, it
must have a dependable supply
of raw products.
"The mere existence of a
processing facility does not
guarantee farm output." the
marketing expert stated "Nu
merous examples in North Car
olina illustrate this point. Meat
packers could use more local
hogs. Most vegetable canners
need more raw products."
Capel said successful proces
sing industries are found
where raw product supplies are
guaranteed in most parts of
the United States where food
processing has flourished,
there exist some definite bar
riers between processing and
fresh markets.
Where such devices are not
present. Capel says, the proces
sing market engages in a con
stant. unhealthy, struggle with
the fresh market for supplies.
The barriers which deter
mine whether farm products
will flow into either the fresh
or processing market may be
either economic or legal.
Economic barriers exist
when the product is isolated by .
distance or time from the fresh
market. Legal barriers exist in
a number of ways One is a
marketing agreement which
limits supplies going to the
fresh market. Another is for
the firms to have a legal claim
on an adequate share of the
raw product to maintain itself
on a profitable basis. A con
tract with a producer would be
an example of this type of bar
rier.
In some cases not even this
type of barrier is adequate,
however, and many firms must
go into fam product ino to be
assured of ample raw pro
ducts.
In conclusion, Capel believes
processing fits into the agricul
tural picture in North Carolina
to the extent that it can stand
independently with its own
sources ol supply definitely
committed to it in sufficient
volume to be efficient. It does
not fit as a place to dispose
of occasional market gluts whi
ch threaten fresh market pri
few bat girls in this country b
eight-year-old Kim Keyser, who
has three years experience for
the McCallum High School,
Austin, Texas.
^tfsSortTliiiel
Reach for
DAINTY MAID I
MR. TOBACCO *
Farmer:
MyommBACCo /
ON THE CLARKTON TOBACCO MARKET
AGAIN THIS SEASON WITH TALLEY BROTHERS
AND CECIL HARTLEY
TOP-r
IR"
We Will HavTTsALEEVERYDAr^AndThrBis^^^^^^^^^l^
I Cecil Hartley ? Maynard Talley In Service For The Farmers Day And Night---"It Will Please Us To Please You". I
I _ _ - _ _ _
II | I m ^Bi