EXP Even the superb quality which you have long associated with the name Cadillac is no ade quate measure of the merits of the NewV-63. The simple truth is that Cadillac has ad vanced its own standards and achieved, in this car, heights of quality which are strictly net#. Your attention is directed, particularly, to these three elements:— The Nen? Cadiitac V-Type 90°, 8-cyfiftder engine—^harmonized and balanced by entirely new principles of de sign to a degree of smoothness unapproached in automotive manufacture. * Neil? Body <S%yies—destined by their graceful, symmetrical design, distinctive finish and exquisite appointments, to be the center oi admiration in any company. Cadiiiac 4 Wheel Brn&es—a safety factor developed with the care and thorough ness characteristic of Cadillac engineering. f*?ew delights await you also in enhanced dependability, ease of control, riding rest fulness and, indeed, in every phase of car performance. It is entirely logical that Cadillac, pioneer leader of eight-cylinder manufacture in America, should now raise multi-cylinder practice to an even higher pitch of excellence. This is exactly what has happened in the New V- 63, and Cadillac urges you to approach this fine car with expectations. Fairmont Garage Company Fairmont, N. C. I (3 H T (2 If L I N D IE R E 1ST G I N B /

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