Newspapers / The Charlotte Observer (Charlotte, … / Oct. 17, 1912, edition 1 / Page 8
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1 S y irk. Ik Handsome Golden - Oak 1 . Rockers, While (1) flC V: They Last . . JZ.UU Statistics prove that of all the different businesses started 90 PER CENT ARE FAILURES. In view of this startling fact; jou can readily - under stand why many stores, even classed among 'the, successes, oftentimes find the road to success mighty -rocky. " r. One of the most reputable stores in the South was recently caught in such a predicament. IT NEEDED CASH IN THE WORST KIND OF A WAY TO TIDE IT OVER ITS DIFFICULTY, but the men in it were so JEALOUS OF THEIR REPUTATION that they hesitated at various meth- " - ods for raising the necessary money. : . ....; . ,. ... '" , r : ' ' . - ' 1-. .,''' V '.'..- " 7 Although willing to MERCILESSLY SACRIFICE HALF OR MORE OF THEIR SPLENDID STOCK they finally decided against holding an "IMPEND . ING BANKRUPTCY SALE," a "CASH RAISING SALE," or any other undignified event that would possibly give them a "Black Eye" in the estimation i of the public and thus injure their future business. - - . . . . " ' , SO THEY LOOKED ABOUT FOR A STORE IN ANOTHER CITY THAT WAS BIG ENOUGH AND PROGRESSIVE ENOUGH TO HANDLE SUCH A DEAL AND NAMED A PRICE POSITIVELY STARTLING IN ITS UNPRECEDENED LOWNESS. ' v We knew of the store through its reputation for handling only the best makes of goods on the market and when the sensational offer was made to us we immediately gave it our full consideration WITH THIS GIGANTIC SALE AS THE RESULT. THE STORE FROM WHICH THIS GREAT PURCHASE WAS MADE BOUND US TO TWO CONDITIONS: FIRST THAT WE WOULD GIVE NO PUBLICITY AT ALL TO THE TRANSACTIONS UNTIL THE STOCK HAD BEEN TRANSFERRED TO CHARLOTTE; SECOND THAT WE KEEP THEIR NAME OUT OF ALL ADVERTISING. " Sideboard in Golden Oak Finish, New Design . 51 3 t 100 ' Handsome Presents to First 100 Ladies En tering Store on Opening Mornings Doors Open at 9 A. M. Sksrp 9-Day Price Reduction Starts FRIDAY," 0Cf.':l8TH AT 9. A; Efl. . SHARP ; Positively No Goods Sold Before This Date ' and Hour. No Favoritism. No Reservations FR.ELE! HTR.EE 9 100 Handsome Presents to First 100 Ladies En teririg Store on Opening Morning. Doors Open at
The Charlotte Observer (Charlotte, N.C.)
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Oct. 17, 1912, edition 1
8
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