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PAGE FOUR tfei Concord Dtflj Tribune // TBU **» A** o o( iir*«Mor*dit*dtoit or not otherwise Srodttod lathi* paper and *l.O th. lo **A ot special ere alao reserved. U?jj?ttta Ay T^»& "artmt as aecoud claaa melt matter '*' **" 1 inrptfr-nTPMaw wSSSm tn Urn CH* of Concord by Cmton, *!:S gStUf.°oV l torar.re:^rßub^rt l .tion t. the Seme *» In the . h th! WUowta*’pri£* will pre- SSS‘Te«r — r " : *!.5» Six Month* -* 1.25 All Be P RAILROAD SCtw-DULE In Effect June 28, lu-o» NorttbonnO. No 40 To New York i; S’ Na 136 to Washington 5.05 A. M. No 36 To New York 10 .25 A.M. No! 34 To New York 4:43 P. M No. 46 To Danville 3 ; £, S No 12 To Richmond No. 32 To Wash, and beyond 9 .03 P W No. 30 To New York 1.05A. M. Southbound. M No. 45 To Charlotte n4«S PM No. 35 To New Orleans » I, - • No 20 To Birmingham 238A. M. No. 31 To Augusta 5:51 A. M. No. 33 To New mans |:2g A. M. No” 135 To Atlanta • * P. M. No! 37 To New Orleans 10:4o A. M. NA >’ 39 To New Orleans o:su A. M. Train No. 34 will stop in Concord to take on passengers going to Washington al Train No. 37 will stqp here to discharge passengers coming from beyond >Wash *D AlTof other trains except No. 39;tnake regular stops in Concord. El WBLETHOUGHT! I 7(npFOR today-1 BIBLE THOUGHTS .. .... • eta: ;6 TRIED AND PROVED :—As for God his way is perfect; the word of the Lord ie tried: he is a buckler to all them that trust in Him—2 Samuel 22:31. NEWSPAPER ADVERTISING THE BEST. Millions of dollars are spent each year in the United States for advertis-ing. Naturally those firms which spend the largest amount are anxious to use the service that will bring in the best results. For this reason they are sitending their millions with the newspapers. Maga zines. posters, handbills and billboards are among the various agencies used, but in the long run the most successful mer chant looks to the newspaper to get the direct results. Here is the way some of the greatest concerns spend money for advertising in the papers and magazines : Victor Talking Machine Company. sl.- !k)0.000 in newspapers, $1.1847310 in 31 leading magazines. Ford Motor Company. $2,000,000 in newspapers and $651,250 in 31 leading magazines. Postum Cereal Company. $575,000 in newspapers and $1,274,830 ; u magazines. Chevrolet Motor Car Company. sl.- 056,000 in newspapers. $552,065 in mag azines. Dodge Brothers. $1,200,000 in newspa pers. $041,600 in magazines. Colgate & Company, $1,500,000 in newspapers. $186,206 in magazines. Calumet Baking Powder Company, sl.- 400.000 in newspapers. IVm. Wrigley, Jr/ & Company, sl,- 250.000 in newspapers. Standard Oil Company of California. $500,000 in newspapers. Literary Digest, $500,000 in newspa pers. Union Pacific Railway System, $570,- 000 in newspapers. The July issue of Advertising and Sell ing contained the above figures and list of concerns along with a catalogue of 60 of the largest firms in the United States which sjient in 1024 in newspapers $32,- 834,949 and in magazines $29,484,111. The business concerns listed above are among the largest and most successful in tile United States. They have given time and thought to the advertising game and because they are out to make money, they have adopted the medium that gets the best results. The Charlotte News, observing the list, rightly contends that “if it pays the greatest businesses in the country to ad vertise in the newspapers, it will pay the smaller proportionately.” GIVE PROHIBITION CREDIT. Prohibitionists give the Volstead Law credit for the improved health of the United States, and they quote figures to back up their claims. The report of the subcommittee ap pointed by the Alcoholic Liquor Traffic Committee to Investigate Conditions of Enforcement and Results Obtained ' of’mfla*** twin* thTaverageilw the wet yearkttK to 1917, to an aver age of 123 for a Hke period under prohi bition. Kin round numbers, the report • termining factors." j Those persons who oppose prohibition will not give the law credit for the de crease, but the report says the Metropol itan Life Insurance Co. does. This com pany reported an alcoholism death rate of 3 per 190,000 policyholders in 1923, ■and the lowest rate in the last five wet years was 4.1 in 1915. Alcoholic insan ity has decreased 06 per cent, in the first three prohibition years as compared with the last three wet years. MeLEAN FOR PRESIDENT. H. E. C; Bryant, Washington corre spondent, finds in the capital rumors that friends of Governor McLean are anxious to groom him for the Presidency. They were delighted with the manner in which he conducted his federal post in the Wil son administration; they are more than pleased with his conduct as Governor, and they point to his private methods in business with unusual pride. Os course the McLean-for-President talk will be taken lightly, with the Gov ernor leading the jokers, but why not keep up the talk? Governor McLean could do much better in the White House than some Presidents have done, and many candidates for this high office were not nearly so well trained in questions that confront a President as is Mr. Mc- Lean. The fact that Tar Heels started the boom for their Governor shows plainly the high esteem and love in which they hold him. I SALISBURY WOMAN IS DEAD AT BALTIMORE Mrs. R. Lee Mahaley Succumbs While Ungergoing Treatment in Hospital There. Salisbury, July 10.—Mrs. Mary Blair Mahaley. wife of., R. Lee Mahaley. prominent business 'man of Salisbury, died this morning An an operating table at the Union Memorial hospital. Baltimore. The body will be 1 brought home tomorrow morning, arriving ion No. 33. and the funeral and interment will be Sunday. Mr- Mahaley and an only daughter. Miss Nellie Mahaley. were with Mrs. Mahaley in Baltimore. She had been there: for treatment for ten days amt it was 'decided Several days ago that she should underifo an operation. Mrs. Mahaley;*bvfure marriage, was Miss Mary Elizabeth^Rfair. a native of Randolph county. She' has tw<k brothers. Engineer .Alex Blair, of ; Afhevill»v. - *nd'' Cornelius Blair, of Greensboro, ’Also three sisters. Mrs. Ingold and’ MrS. Allen, of Asheboro, nud Mrs. Kivet. ,of, Randleman. Banks Offer $2,500 For Dead Bandits. More than 100 Chicago banks Mon day. displayed placards offering $2,500 for every bank bandit killed wnile en gaged in a robbery and SI,OOO for in formation leading to the arrest and conviction of one. This action was announced by the Chicago and Cook county bankers as sociation- The award for dead bandits will be open only to police and bank of ficers ill order to eliminate reckless shooting by citizens. "We hope to make it nearly as pro fitable for a policeman to kill a bandit as it is for bandits to kill the police.’’ said E. N. Baty. member of the nssiciation in making public the offer. One of the most interesting women of London is Miss Grace Chapman, who has traveled thousands of miles in quest of animals for the world's zoos. She has brought shiploads of monkeys and snakes from Brazil, lions and leopards from Af rica. and big consignments of birds from other countries. Make Your Summer Free From Ice Worry,, Install Kelvinator electric refrigeration in your refrigerator and you can forget all about ice deliv ery this summer. Kelvinator will keep jour refrigerator much colder and your foods much better and longer. When you go visiting it will stay cold while yon are gone. Kelvinator requires no time or attention and h tremble free. It usually coots less to operate Kelvi nator than to buy iefc. Phone or call for deutik Yorke & Wadsworth Co. Kelvinator . Th# ,Olllli Domestic Electric Rairlgeratiog * DINNER STORIES ■ A Corporation Male. 1 "What'll that you call your mule?” “I call him. ’Corporation,’ ” answered the old colored man. ;, “How did you come to give him sufch a name?” "F’ui* studying de animal, up’ read in’ do padervl Dat mule gets mo’ blame nnd abuse dan anyt’ing else in de town ship. an’ goes ahead havin’ his own way jes de same. i Not Hers. A steward stood at the gangway of a' ship, and as he stood there he kept shouting for the benefit of the arriving passengers: "First-class to the right! Second-class to the left ” A young woman stepped daintily a board with a baby in her arms. As she hesitated before the steward he bent over her and said in his chivalrous way: "First or second?” “Oh!” sad the girl, her. face as red ns a rose. "Oh. dear, it’s not mine.” Making It Pay. "My new. housemaid is a treasure.” declared Mrs. Johnson. “I had a bridge party the other evening and one woman failed to turn up. You know how it is— she gave me no notice whatever.” “Very annoping." "The housemaid, however, put on one of my. gowns and fitted in beautifully.” "That was helpful. ’’ “Yes and I won her week’* wages.” Big Six Relapse Branded False. Saranac Lake. N. Y., July B.—Re port* widely circulated today that Christy Mnthcwson. president of the Boston National league baseball club, had suffered a relapse and was in a serious condition were branded as "ab solutely untrue" tonight by the wife of the former baseball star. "There is no foundation in reports of his serious illness,” Mrs. MaiheWson said. Only Too Likely. - “I guess I gave that feller a talkin'-to he'll remember," boasted the new traf fic cop. "1 bet he will, too.” assented his pal. “That was the chief of police.” John D. Rockefeller Left Without a Home. New Y'ork. July 10.—Sale by John D. Rockefeller. Sr. of his estates at I’ocnn tico Hill and at laikewood X. J., of his town house and garage in New York city, and of his winter home at Ormond. Fhi.. to his son. John D. Rockefeller. Jr., for A prieC "iu excess of $3,000,000” was krtnminoHl today. The sale leaves one of the world's wealthiest men without a home of his own. The price paid for each parcel of property sold was announced as being in excess of the taxuble value of the property. A representative of the Rockefellers denied that the sale was made to escape payment of inheritance taxes on the property. He said that the valuation had [been reached hy teal estate gxiaTts. i The sale did not jSec+ease the wealth of Mr. Rockefeller. "Sr-, but constituted an j exchange of cash and securities for his i real estate holdings. | A government tax of $1,733.50 was iniprsed on the sale of the Pocnntico Hills estate, which was made at a price |of $1,733,500. The estate of more than j 6,000 acres is situated in the two i towns of Mount Pleasant and Green- I burg. N. Y„ and contains a private 9 ! hole golf course for the use of Mr. Rockefeller, Sr. j Mr. Rockefeller's town property eon ! sisted of a house at Four west 54th i Street with a large garage on a separate 'lot * THE CONCORD DAILY TRIBUNE Published by arrangement with Flrot National Picture*, Inm, and Watteracn IV Roth acker. CHAPTER XV (Continued) We atared In amazement A sheet et steady Seme seemed to cross the passage end to bar our way. We hastened towards It No aound.no heat no movement came from It but sttU the great luminous cur tain glowed Tbefore us, silvering all the cave and turning the aand to powdered Jewels, until as we drew closer It discovered a circular edge. “The Moon, by George!*' cried Lord John., “We are through, boys! 1 We,are through!"* ■ It wao indeed the full moon which shone straight down the aperture which opened upon the cliffs. It was a small rift, not larg er than a window, but It was enough for all our purposes. As we craned our necks through it we could see that the descent was not a very difficult one, and that the level ground was no very great way below us. It was no wonder that from below we had not ob served the place, as the cliffs curved overhead and an ascent at the spot would have seemed ao im possible as to discourage close in spection. We satisfied ourselves that with the help ot oar rope we could find our way down, and then returned, rejoifing, to our camp to make our preparation* for the next evening. What we did we had to do quick ly and secretly, since even at this lest hour the Indians might held us back. Our storeß we would leave behind-us, save only our runs and cartriites. But Challenger had some unwieldy stuff which he ardently desired to take with him. and one particular package, of which I may not speak, which gave us more labor than any. Slowly ".he day passed, but when the dark ness fell we were ready for our tlepartum. With much labor we got our thlngs up the steps, and then, looking back, took one last long survey, of that strange land, soon I fear to be vulgarized, the prey of butter and prospector, but to each of us a dreamland of glamor and romance, a land where we had dared much, suffered much, and learned much—our land, as we shall ever fondly call ft. Along upon our left the neighboring caves each threw out its ruddy cheery firelight Into the gloom From the slope below us rose the , voices of , the Indians as they laughed and sang. Beyond ' was the long sWeep of the woods, and in the center, shimmering vaguely through the gloom, was the great lake, the mother of strange mon sters. Even as we looked a high v hlckering ery, the call of some weird animal* rang clear out ot the darkness. It was the very voice of Maple WhitA Land bidding us goodbye. We turned and plunged into the cav4,which led to home. Two hourlf later, we. our pack ages, and aU we owned, were at the toot ofAfhe cliff. Save for Challenger's JSrggage we had never a difficulty. 'Leaving it all where we descended, we started at once tor Zambo's. camp. In the early morning we Approached It. but on ly to find, ts our amazement, not one fire but a dozen Upon the plain. The rescue party bad arrived. There were twenty Indians from the river, with stakes, ropes, and all that could be useful for brldg iDg the chasm. At least we shall have no difficulty now In carrying our when tomorrow we begin to make onr way back to the Amazon. And ao. in humble and thankful mood. 1 close this account. Our epn have sow great wonders anil onr souls are-chastened by what we have endured. Each ts in hit own way a better and deeper men. 1: may be that When we reach Para we shall stop to refit, ff we do. this letter will be a mall ahead If not, it wilf peach London on the very day that 1 do. In either cast, try dear Mr.’McArdle, 1 hope very scon to shake yeu by the hand. CHAPTER XVI “A Proceselonl A Procession I" 1 should wish to place upon rec ord here oar graUteda to all our frteeds upon th* Amazon for the very great kfhdsose and hospitality which was shown to us upon our return Journey. Very particularly would I thank Senhdr Penalosa and ether officials of the Brazilian Gov ernment for -the special arrange ments by we were helped upon our way, end Senbor Pereira of Para, to frkoee forethought we owe the complete outfit for a de cent appeariUiee hi the civilized world which We found reedy for us at that town. It seemed a poor return for aU Ike courtesy which we encountafdd that we should de ceive our host * and benefactors, j but under (he circumstances we hsd really no alternative, and I hereby tell tfeeas that they win only waste their time end their motey « tl»ey attempt to tojky uppn our trikes.' Men -thd b$PM* woe^iw f & ,t^a^ t sand asilae-dd mu ls»d, South America which we had to traverse was imagined by u* to he purely local, and I eaa assure our friends in England that ws had no notion of the flproar which the mere rumor of our experiences had caused through Europe. It was pot until tin Ivernfa was within five hundred miles of Southampton that the wireless messages from paper _ after paper and agency after agen cy, offering hugs prices for a short return message as to our actual results, showed us how strained was the attention not only ot the scion tide world but of the general public, ft waa agreed among us, bowevsr, that no definite statement should be given to the Press until we bad met members of the Roe logical Institute, since as delegates It waa onr clear duty to give our first report to tha body from which we bad received our commission of Investigation. Thus, although we found Southampton full Os Pressmen, we absolutely refused to give any Information, which had the natural effect ot focussing public attention upon the meeting which was advertised tor the even* lng of November 7th. For this gathering, the Zoological Hall which hfid been the scene et the inception of our task was found to be far too small, and it was only— In the Queen's Hall in Regent Street that accommodation could ba found, it is now common knowl edge the promoters might have ventured upon the Albert Hall and still found their Bpace too scanty. It was tor tha second evening after our arrival that the great meeting had been fixed.. For the first, we had each, no doubt, our own pressing personal affairs to absorb ns. Os mine I cannot yet speak. It may be that as It stands further from me 1 may think of it, and even speak of it, with less emo tion. 1 have shown the reader in beginning ot this narrative where lay the springs ot my action. It is but right, perhaps, that 1 should carry on the tale and show also the results And yet the day may come when 1 would not have It other wise. At least 1 have been driven forth to take part in a wondrou* adventure, and I cannot but bo thankrul to the force that drove me. And now I turn to the last an pretne eventful moment of our ad venture. As I was racking my brain as to bow I should best de scribe It, my eyes fell upon the issue of tny own Journal for the morning of the Blh of November with the full and excellent account of my friend and fellow-reporter Macdona. What can 1 do better than transcribe his narrative— head-lines and all? 1 admit that the paper was exuberant In the matter, out of compliment to Its own enterprise In sending a cor respondent, but the other great dailies were hardly less full In their account. Thus, then, friend Mac in his report: THE NEW WORLD GREAT MEETING AT THE • QUEEN’S HALL SCENES OF UPROAR EXTRAORDINARY INCIDENT what was m NOCTURNAL RIOT IN REGENT STREET (Special) "The muchdlscussed meeting of the Zoological Institute, convened to hear the report ot the Commit tee of Investigation sent out last year to South America to test the assertions made by Professor Chal lenger as to tha continued exist ence ot prehistoric life upon that Continent, was held last night In the greater Queen's Hall, and It Is safe to say that It is likely to be e red letter date in the history of Science, tor the proceedings were of so remarkable and sensational a character that no one present is ever likely to (orget them.” (Oh, brother scribe Macdona, what A monstrous opening sentence!) “The tickets were theoretically confined to members and their friends, but the latter Is an elastic tarn, and long before eight o'clock, the hour fixed for the commencement of the proceedings, all parts ot the Great Hall were tightly packed. The general public, however, which most unreasonably entertained a grievance at having been excluded, stormed the doors at a quarter to eight, after a prolonged melee la which several people were Injured, including Inspector Scoble of H Division, Whose leg was unfortu nately broken. After this unwar rantable invasion, which not only filled every passage, hat even In truded upon the apace act apart for the Prsas. It la estimated that nearly fie* thousand people await ed the arrival ot tha travelers. - When they eventually appewed. they took tbolr place* in the frost of. a platform which Already coa • ftofo Profdeeor Sergius. ,the to , of Upaala. (To he continued) . - m ' ' Just Out New Victor Records For July k RSI) SEAL RECORDS Number gibe ** ■ y K > • 1000 10—Ranchito Viejo (Out on My Little Old Ranch (A Mau » . Lewncten deiOlYfa*—JOSto 41 pjueete de Is Pw»t (The , ' ' Bong of ForgettoKfCss—At the Bridge Cross**) (Ser < rano) In Bpanish—Armand Crabbe. 1082 10 —Nocturne (Boulanger) (plane accompaniment) Violin Solo—■ Hfiftfc. -* , The Gentle Maiden {Sktutt) 4L Cortege (Boulanger) (Pi -3035 10—SftoWure *^ww%ise) (F. Kreisler) (with piano) Violin and 'CeUor-J’rit* f . ,h • Kreisler-Hugo Kreisler. V \ ‘ Syncopation (F. Kreisler) (with piano) ytol|n *nd ’CeUo . * —Friti Kreisler-Hugo Kreisler. *• "• *1! 1080- 10—La Golondrina (The Swallow) (Mexican Folk Song) In t Spanish—Margarette Matsenaner. V A. U 3, ! Preguntales a las Estrellas (Go Ask the High Stars Gleaming) (Mexican Folk Bong) In Spanish—Mgrgarete Matsenauer. 3 ' »T *\1092 10— Moonlight and Roses (BUck-Moret)—John McCormack. < * , The Sweetest Call (Troon-Morrow)—John McCormack. * B4 1 P** l ” B^o—Sergei Polonaise in E Major; Part t Piano Bolo—Sergei Rach maninoff. OdW 12—LtAengHn—Pteladc. TV*t 1 (Wagner)—B tokowski and Philadelphia Orchestra. Ilohengrin—Prelude, Part 2 (Wagner)—Stokowski and Philadelphia Orchestra. , 0906 12—Danse Macabre, Part 1 (Dance of Death) (Satot-Suens) 5 —Stokowski and Philadelphia Orchestra. Dante Macabre, Part 2 (Dance of Death) (Selnt-Saens) 45493 10—Dreams (La Mont-Van Alstyne)—Lambert Murphy One Little Dream of Lore (Slmpson-Gordon)—Lam bert jWTpby, t■. 19657 ft-ffar the Mills (Logah (-Victor Salon Orchestra. V ’ , (Ncn»l4J.Denni)—Victor Saloa Or. , 10670 19—Polonaise (Prtona'.se-Elegiaque) (Noskowski)—Polish (,• r National Orchestra. ' i The Peetilion—Masurka (S. Nawysloweki)— Polish Nat ional Orchestra. t> 19660 10—The Emblem of Freedom—parch j(Gn*dn»an^<te)||man ' Military Spirit—March (Lindemannt-iG&dman Band LIGHT VOCAL RECORDS 35757 12—Gems from “The Student Prince in Heidelberg”—Victor i Light Opera Company. 1 “Student’s Marching Song”. 2 “Golden Days” 3 “Ser enade”. 4 “Deep in Mr Heart”. 5 "Drinking Song”. Gems from “The Love Song”—Victor Light Opera Co.— 1 “Yes or No.’ 2 “Only a Dream”. 3 "He Writes a ’ ’ Song”. 4 “Love Song (Remember Me.)” 10604 10—Swanee Butterfly—Georgie Price. IM . a „„ Wt She tfie Sweetst Thing?—Georgie Price. 19606 10—Everything is Hotsy Totsy Now, Ukulele and Jaxs effects by Billy (“Uke”) Carpenteiv-Gene Austin. Yes Sir, That's My Baby, Ukulele and Jazz effects by Bil ly (“Uke”) Carpenter—Gene Austin. 196 C( 19—He Sure Can Play the Harmonica, with Violin, Guitar and Ukulele—Vernon Halhart. memo out Tonight?—Vernon Dalhart. 19668 10—Rock-a-Rje Btrby (from “The Music Box Revue”)—Grtfce Moore. If Love Were All—Lewis James. 19677 10 I<et it Raiin, with Ukulele and Piano—Gene Austin. What a Life, with Ukc'ele,—Gene Austin. 19500 19—Nobody Knows de Trouble I’ve Seen (negro spiritual)— , Marian Anderson. My Lord, What a Mornin’ (negro spiritual—Marian An demon. BELL-HARRIS FURNITURE CO. WPINSTAIL ANVTMING GLCCTfHCAI A PGPAIft ANYTHING L/i&CTPICAL ANYTHING ySmtcmcM. We employ an expert# 4 staff of electricians whoLfl are capable of wiring or gw re-wiring your entireakfl house. We can install floor sockets in any at the least expense and trouble to you. Every Kag known electrical acres- na 90ry is kept in stock here, gjg “Fixtures of Character” |J W. J. UETUCOX L 3 W. Depot St. Phone «M VI The Personal Touch • Every detail of the fnneral ar rangements is given our personal attention. We endeavor to impress upon our patrons our desire to serve them in the capacity of friends. In doing this, we hope to tnitj -1 gate to some small degree their | burden of sorrow. Wilkinson’s Funeral Home vx- AMBULANCE SERVICE PHONE DAY OR NIGHT NO. • H , CONCORD, N. C. Bjj A' ; ■ n I s - Safortay, July jf, TBS USED CARS FOR SALE OR EX • CHANGE One Hudson 7-pas senger closed. One Ford Touring One Buick Touring STANDARK BUICK COMPANY Opposite City Fin Dept NATIVE 1 SPRING LAMB (}.,(!, («,< ■ I 3. F. DAYVAULT & BROTHER u oiul Xu
The Concord Daily Tribune (Concord, N.C.)
Standardized title groups preceding, succeeding, and alternate titles together.
July 11, 1925, edition 1
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