CO-OPERATIVE SELLING By GLENN G. <9???????(D?0?<sXsX*Xs| (?. 19J4, Wcitfrn Newtb Launching Nati Sales Sernl HAYES aper Union.) APRIL 9, 192S, will go down in the annals of tjie dalryknen of Amer ica as a historic date in! the history of dairy marketing,- Thatifday 30 repre sentatives from the leading co-opera tive dairy marketing associations of the United States met tin a Chicago hotel and unanimously agreed to adopt the national dairy salesji agency plan. For three years daijjy marketing men had been working jtoward a na tional plan for the co-operative distri bution of dairy products^ In 1920 the American Farm BureaW federation had turned the task oven to the farm ers' marketing committee of eleven. The committee knew that the next step forward was the establishing of a national sales agency witii branches in all the big cities. But the committee couldn't agree oil just how to do it They didn't think as a committee working for the good of the dairy industry as a( whole ; they thought in the terms of j how such a plan would affect this, other local group which sented.. It was finally In the lenders of all ketlng organisations of th a round-table talk to wanted to do about it ting down to business, referendum to the count The meeting was calle kee, Wis. The fifty co-o] era present represented operative cheese, butter and fluid milk interests of It didn't take them lon^ that or the they repre agreed to call the dairy mar country for what they at was get- 1 ibmlttlng a as It were, at Milwau tlve lead Ihe big co condensed ;he country, to decide what they wanted. It rvbiained for J. T. Williams, president 6f the Milk Producers' Marketing company of Chicago, to present a d mnlte plan of action. In less than four hours after the meeting came to or der it was unanimously 'agreed to establish a national sales agency serv ice for the marketing of milk, butter and cheese cream ? the by-products o milking business. A committee of nine was then chosen to work out a plan of organization which was to t)e present ed to delegates from the various co condensed land sweet tlie cow operative associations fo and adoption. Forced to Federate Int It was outlined by the v ers present that it takes local plant to establish a dairy products, and for t the local plants of all the dairy districts had been for erate into units of one kind The tendency then was to units into state associati are doing more In Qnding lislilng a market than the ever hope to do. The local agency Is with for advertising extensivel The national agency which proposed should be able to advertising and selling for gtonal associations ' and re approval / Units. Tous lead re than a mand for |at reason Important d to fed another. rm these s which nd estab local can it means enough, thad been mdle the II the re luce this expense to a minimum. All the speakers were agreed as to the economic waste of permitting their best product to be advertisedjand mar keted under the brand of some dealer or distributor who thus gained the ad vantage of the good reputation for a superior product which sho\|ld right- I fully belong to the co-operative organ- + lzation which manufactured |3ie prod uct. With a central sales agency dis posing of this product under at co-oper: atlve brand the co-operatives and in turn their farmer members would be the ones to benefit by this fine reputa tion. The effect of such a united sales effort would also tend [ito stab ilize prices and prevent rulnqjus spec ulation such as has been repeatedly practiced In the cheese Industry. TJie plan by President Williams of Chicago for the newly appointed com mittee of nine to build a national dairy ?ales service was as follows: Its Purpose. To act as general sales adfent for all co-operatives who are Members thereof in the sale of manufactured' products for export and in tnfe . lapge competitive markets of America and foreign countries. To have and main tain a general office centrally located and to establish branches or agencies as fast as the growth of the business warranted in all the principal cltleS' of this country and important market centers in foreign lands for the sale of the manufactured dairy products of its members. In addition to handling manufac tured dairy products there wqtild be times when the central organization could assist Its members to dIs;:oseTof milk and sweet cream to some of the cities in the South and elsewhjre for ice cream purposes where such cities were not served by members of the central organization. Further, where co-operative i| ember associations In a period of si Drtage needed extra milk or cream tc carry on their business, this central organi zation could assist in securing IK from some other co-operative association in another part of the country Which might be In a position to furnish it. Further, this company might Jbe of considerable assistance to Independent concerns which are buying milk for manufacturing purposes throughLa co operative member of t^hls conppany, which concerns at time* might find themselves accumulating a burdensome accumulation of manufactured dairy products* This central organization, by assisting them In manufacturing those products, would thereby be bene fiting "$he farmer producers who. are selling their milk co-operatively to such big concerns. * President Williams' plan provided the creation an# maintenance of a de partment for increasing the consump tion of dairy products and populariz ing standard brands manufactured by member associations. It also provided for the gathering of market informa tion and statistics relative to the con ditions of the dairy products market throughout the world, and statistics showing dairy products in storage and the probable trend of prices. . This department of publicity and market information, It was pointed out, would be of greatest value and assistance In preventing gluts of dif ferent dairy commodities at markets that were already overcrowded. Benefits to Be Derived. The benefits to be derived by the co operative members of a company of this kind were listed as follows: 1. This central selling organization would be In a position to gather the necessary Information, keep its mem bers fully posted as to the probable demand month by month for the differ ent kinds of manufactured dairy prod ucts, and would be able to greatly as sist , In stabilizing markets for such dairy products. 2. This central selling organization, once under good headway, should be able to explore and open up new mar kets, especially In foreign countries, and, in fact, in many parts of our own country, that would materially increase the actual consumption of dairy prod ucts. 3. The organization should be able, In competitive markets, to greatly re duce the expense of selling products of its members, because Instead of many members having their own direct rep resentatives or brokers, and a conse quent expense of the maintenance of these selling forces In competitive mar kets, one branch or selling agency in each competitive market would be en abled to handle the business for all members at a very large saving as com pared with present methods. ? 4. It is a generally acknowledged fact that In far too many cases, brok ers supposed to be representing the Interests of the sellers of dairy prod ucts In competitive markets are oft times prone to In reality be Inclined to regard the Interests of the buyers first, although they are drawing their commission or brokers' charges from the seller. In fact, it Is too much to say that the brokerage system as con ducted today in the sales of dairy prod ucts in large, competitive markets, works to the disadvantage of the sell ers of dairy products to the gain of the buyers. ? 5. An organization of this kind could standardize and popularize the brands it was handling in the name of the producing company itself, instead of as Is now too often done, popular izing a trademark or brand of some Independent dealers or jobbers who do not themselves manufacture any dairy products; yet because of the fact that they have standardized and popular ized a trade name are able to reap un fair profits at the expense of the pro ducer by forcing down the price paid to the producers for their products, and then simply by having them packed in packages under the buyer's labels, very greatly advancing the price for which the product was sold to the actual con sumer. 6. An organization of this kind could be of great assistance to its members, where necessary, in assisting them in financing and holding products and marketing them ? in an orderly man ner. 7. It would tend to promote harmony,, and a working together among differ ent members manufacturing dairy products would prevent a pitting of one against the other, misrepresenta tion of buyers or their agents in at tempting to force down the price of one co-operative company by claiming that another co-operative company had offered them the same quality of goods at a much less price than they were asking, and In this manner stir ring up strife, doubt and unbelief, jeal ousy and suspicion, between the dif ferent co-operative companies, from a selling standpoint Plan It Mapped Out. The committee of nine called In Aaron Saplro, co-operative marketing attorney, to help work out the pro posal. After more than four months of work the plan was ready for the approval of the co-operative associ ations. Later representatives of the co operative dairy marketing groups of seven Middle Western states met with the committee of nine in Chicago to decide the fate of the national sales plan. It didn't take them long to de cide. They accepted It complete just as the committee of nine with the help of Aaron Saplro had drawn it. V Upon its adoption the committee of nine was Increased to eleven and as signed the specific duty of organizing the r national agency. Five months later It was ready to do business. The farm bureau units, solidly or ganized in almost every state and county in the Union, are used as a basis of organization. Organization campaigns are made by states. When enough contracts from associations and federations have been obtained to insure a profitable volume of business the committee will create the new cen tral sales agency in Chicago. Cam paign expenses will be paid by the federation's companies or associations and prorated according to the relative total value of the products handled by each in one calendar year. I . CONDENSED NEWS FROM THE OLD NORTH STATE SHORT NOTC8 OF INTKH28T TO I CAROLINIAN^ Lenoir.*? The board of town commis sioners has placed an order for the purchase of a new fire truck. The ?new 4ruck is an American L Prance and costs $12,500. Wilson. ? For the first time in elev en years the Wilson county jail has been without a guest, according to a statement made b ycounty officials. Grensboro. ? The sum of $6,332.50 was raised in the first half day of the campus campaign at North Carolina College by students and faculty who are trying to raise $25,000 of a desired $250,000 for a student-alumnae build ing. Goldsboro. ? Two dwelling houses and barn in the village of Greenleaf north of here were totally destroyed by Are. Loss about $120,00. A high Wind was blowing at the time and it was feared that the entire village would be destroyed. Albemarle. ? Two hundred thousand dollars in bonds for the erection <5f a modern high school building was vot ed by the town of Albemarle in an election held here. .Only one vote was cast in opposition to the bond issue. The voting population of Albemarle Is approximately 900. Only 266 voters Qualified to vote in the bond election. 0 1 this number 51 did not vote. Rocky Mount.? With 32 physicians in attendance the quarterly meeting of the Fourth District Medical Society was held &t the Benvenue CoufPlry Club here. The fourth district is com posed of Edgecombe. Halifax, Greene, Johnston, Nash, Northampton, Wayne and Wilson counties. The next meet ing will be held in Goldsboro in May. High Point. ? Backed by the Cham ber of Commerce, the directors and other Btockohlders of the High Point ThomaiCville and Denton Railroad Company solicited stock subscriptions in the community to provide a fund to complete payment for the original pur chase price qf the road and for im provements made on the property. Durham. ? Prospects for building in Durham during the coming year are unusually bright, according to John T. Still, city building and plumbing in spector. The year's building program has begun earlier than last year, by about a month, and in addition to the new million dollar hotel, and several large Churches, there will be many new dwellings erected in 1924. Gastonia. ? Governor Brandon, , of Alabama, has refused to honor requi sition papers 'ssued by Governor tyfoi* rison, of North Carolina, several days ago for the extradition of Arthur Crowder, held in Jail at Decatur, Ala., on charges of forgery, but wanted here in connection with the slaying of John Ford several years ago, accord ing to advice* received by the Gas tonia Gazette from Decatur. Kinston. ? Tfie funeral of James Leon Barns, g, victim of a pltable acci dent at the "Pon Bridge," a short dis tance south of this city, was held burial being made in Maplewood ceme tery here. Tie boy With other child ren was playing about the bank of Neuse river a short distance from the home of his parents^ Luther Burns arfl wife. He fell overboard from a small boat moorecf 4o the bacj:. Wilmington.? George T. Kyle, Char lea Kramer and Miss . Bryant have spent considerable time recently in making tours of the city and surround ing territory with the view of making movies here for world-wide distribu tion in the best of theatres. They are very much impressed with the possi bilities, owing to the splendid sunlight, which is very essential to getting the best results. Raleigh^? Memorial services were held Sunday in cities and towns throughout North Carolina for the late Woodrow Wilson. The exercises includes eulogies of the former Presi dent by well known speakers. Gover nor Morrison made the principal speech at the memorial services held at Greensboro. New Bern. ? A party of 150 members of the Northeastern Lumbermen's As sociation will visit New Bern the lat ter part of this month on their way south to Havana, Cuba, where the an nual convention will be held this spring. Oxford.? Zebra Watkins, negro, is dead and Roland Davis, white man. dies at his home mortally wounded as a result of a shooting in the Newlight section of Granville county, near the Wake County line. The shooting is said to have been caused by drinking. Kinston. ? William Case, - 21, shot by Dillon Goodwin, a negro near Fort Barnwell, can not recover, according to a surgeon who treated him at a hos pital here. Cas*, acting as a special officer attempted to arrest Goodwin for a knife orawl with whites, and was shot in the abdomen. Asheville. ? Winston-Salem was se lected as the meeting place on the second Tuesday and Wednesday of March, 1925, of the North Carolina Ice Bxchange, which closed its annual meeting haei with a banquet at Kenil worth Inn. Lexington. ? An unusual marriage ceremony was performed here by Dr. C. A. Owen, pastor of the First Bap tist church, when Milba Hill, well known Confederate veteran of near Denton, this county, and Miss Vina Harden, also of the Denton section, were united in marriage. Mr. Hill is *2 years of age, while his bride U 48 ? ? ; *" <C ?' V4" f -? k *? ? ?? ^"-r? ' -? % ^ _ '?>* !~W f j^V^li VhlH v1 *" -?' ^ ' ? "* '?,?**???? ??? ? FAVOR VEGETABLES IN WINTER DIET . /? ? s'W--'"" > 7 Vegetables and Fruits Are Rich In Essential Salts. (Prepared by the United States Department of Agriculture.) Vegetables should be freely Included In the winter diet as well as In the summer one. Doctors say that that tired-out feeling which many people have at the end of winter ? "spring fevor" ? often comes from a lack of fruits and vegetables in the winter diet. Plenty of vegetables keep the children well and make their meals mor|e appetizing. Vegetables mashed put through a sieve are more y digested by little children. and I easl Stilts of many kinds are needed by the )ody, or it will not work smoothly. Vegi itables and fruit are rich In them and if you eat a variety you are sure to get all the salts that you need. Wpen the water In which vegetables SUITABLE MEAL FOR CHILDREN OF THREE For ethought and Planning Are of Much Importance. (Prepixed by the United States Department of Agriculture.) '? / Many parents make the mistake of allow ng tlieir children to eat whatever has b ien prepared for the grown mem bers of the family, no matter how unsuitable it may be. Sometimes this is from ignorance of the results to the child, but more often because the mother stad housekeeper feels she is too bisy to prepare a special diet for the small members of the family. Oftentimes part, or even all, of the food in the child's ration may be se lected from the family meals. When unsult ?bie food, however, comprises .the adult menu, only a little fore fthougbt and planning will be needed ble suitable food being served ldren, according to the United Department of Agriculture. The sturdlness of the youngsters will more than compensate for the extra work. Not mly is the health of the whole family Improved, but less effort is re to ena the ch States MUX vV^ g&| la Needed by All Children. quired ot the mother where the menu for the grown-ups is kept so simple that mary of the dishes may be given the younger children. In this way the need of p reparing special dishes for the youngsters under five is eliminated. At leatt one of the foods called for in each neal 1s milk, which is needed by all cMldren; in others, the string beans an) the beans and the prunes, for example, can safely be replaced by other fools of the same general kind. Leaf vegetables, such as lettuce and spinach, are particularly valuable be cause of Che vitamins, or the growth producing substances, they supply. One good way to serve them is to chop them fine, cook them in a little water, and make a soup by adding them to hot milk. 'Lettuce finely chopped can be mixed with butt* to make a sand wich filling;. A good dinner for a child of three might consist of: One large or two small slices (1 oz.) of bread or toast; two-thirds cubic Inch or one-third ounce of bitter;- one poached or boiled egg; one glassful of milk; four ounces of string [ eans or cooked celery with one level teaspoonful of butter or a little cream; one-half cupful of rice served witp stewed fruit. Make ^holesome. Dessert ' ^rom Rice and Fruits Rice molded and served with a sauce of frpsh or cooked fruit, or hot boiled rice or sugar, served with maple sirup or ordinary sugar mixed with cinnamon, also makes a whole some desse be cooked than for o :it. To mold rice it should about ten minutes longer idlnary cooked rice. Pour it into mohs, place weights over the top, and chll it Serve it with fresh sugared fruijt or cooked fruits, or, if de sired, dried prunes, figs fruits* such as raisins, or dates, may be cooked with , the rite and the molds served with soft custard. are cooked is thrown away, valuable salts are often wasted. Sometimes the flavor is not desirable, but if It is good save this water for soup or gravy. An even better process is to cook the vegetables In as little water as pos " sible so there is none left to drain off, or bake or steam them. Canned and dried vegetables often need only skill ful seasoning to make them taste as good as the fresh variety. Canned com is very good when turned into a baking dish with the addition of milk and seasoning added, heated through, In the oven, and al lowed to brown on top. Outside stalks of celery, a green pepper, or both, chopped and added before baking, will vary the flavor of the dish. USE SWEET POTATOES IN MAKING BISCUITS Department of Agriculture Gives Recipes for Bread. (Prepared by the United States Department of Agriculture.) Good muffins and biscuits can be made from sweet potatoes, says the United States Department of Agricul ture, which furnishes the following recipes : Sweet Potato Biscuit. (15 biscuits) 2 cupfuls sifted 1 cupful mashed flour sweet potatoes 1 teaspoonful salt ( 3 tablespoonfuls 3 teaspoonfuls ' shortening baking: powder Liquid sufficient to ? mix Sift together the flour, salt, and bak ing pow^eir^ Cut cjr rub Into Uils the cold "shortening. In the same Way rub into this flour mixture the mashed po tatoes. Finally, add Just enough cold liquid to make the mass cling together. Do not knead. Place on floored board, roll until one-third-inch thick, and cut into rounds. Place these In lightly floured biscuit tins and bake fifteen to twenty minutes in a moderately hot oven. Bake all potato breads more slowly than those made with flour alone. < ; Sweet Potato Muffins. (12 to 15 muffins) ltt cupfuls wheat | or 2 eggs flour 2 tablespoonfula % teaspoonful salt shortening* 3 teaspoonfuls Liquid sufficient to baking1 powder make a rather" 1 cupful cooked stiff batter sweet potatoes (about' V4 cup ful) j Boil the potatoes In the skins until tender; drain, peel, and mash fine, or still better put them through a rlcer or colander. Sift together the flour, salt, and baking powder. Beat the eggs until light and add to the cool mashed potato. Next add the melted shortening, then the flour mixture, al ternating with portions of the liquid, until a batter is formed somewhat stiffer than for ordinary flour muffins. Bake in muflin pans for about thirty minutes in a moderately hot oven. Round Steak on Biscuit Makes Appetizing Dish Cut round steak into pieces about one-half-inch square. Cover with wa ter and cook it at a temperature* Just below the boiling point until it is ten der, or boll five minutes, and while still hot put it into a tireless cooker and leave it for five hours. Thicken the gravy with flour mixed with water, allowing two level tablespoonfuls to a cupful of water. Pour the meat and gravy over split ' baking-powder bis cuits so baked that they have a large amount of crtist '* ! M -Aound ^ House ? o J o ?('( , ? < ? ti Eggs that are to be kept should be stood on the small end and not the broad end. 9 .. Boil the clothes line when it is new and it will not then twist as new rope always does. ? ? ? /' Select lamp wicks which are soft and loosely woven; they will burn far better than the. others. ? ? ? A good memory, and pencil and pa per, are two ways of making sure the needed household supplies are pur* chased when needed, v * ? # An appl^ kept In the cake box will keep a moderately rich cake moist for a great length of time If the apple Is renewed when withered. Says Jno. K . "Hutch Wn, l N.C.? For 15 years RSnS . ua your Mexican MustanR i,^ _ and I consider it the 6 ?/ 2 ^ Standby on earth ; I am never Since recently used it on a bad -1 * IMS" FJiZV"'*? No Sting or S mart Contains No Alcohol FREE OIL, Mnt directions for u?ln? Mu.umt Linlm?,'?cte. 25c? SOc ? $ 1 .oo SoW Drug and General S,0f|j "Standby MEXICAN M LI "BLAGK-DRAU6HI DID THE Says Mississippi Lady, Who Says She Had Been So NervousShe Felt Like Tearing Her Clothes. Blloxl, Miss. ? "I had, fot a M more, nervous indigestion, or ^ 3 form of stomach trouble," says ft Alonzo Ford, 1117 * Clay street,-. jj city. "The water I dra^k at that ti^ I seemed to constipate me. I wo^ | suffer until I got so nervous I want^ 1 to get down on the floor and roll, i 1 felt like I could tear my clothes. 1 "Every night, and night after night, I had to take something for a laxative and It had to be kept up nightly. My side would pain. I looked awful. Mr skin was sallow and seemed spotted. I would look at my hands and arms and the flesh looked lifeless . . . "I told my husband I would try Black-Draught, which I did. I took a few big doses. I felt much better My liver acted well. I made a good warm tea and drank it that way/ Soon I found that nervous, tight feel ing was going, as was the pain In my side. I found I did not have to take it every night. Soon, after a few weeks, I could leave it off for a week or so and I did not suffer with con stipation ... I gained flesh. I have a good color, and believe it was a stubborn liver and that Black-Prauph'. did the work." For constipation and Indigestion take Thedford's Black-Draught liver medicine. Over nine million packages sold a year. At all druggists. TU?W( V LIVER MEDICINE To Ripen Bananas The best way to ripen bananas is te hang them in a dark room at about 70 degrees Fahrenheit, well ventilated and kept at a high humidity. Humid ity should be at about 85 to 90 percent There are many variations to this prac tice. What Is "useful" work? Merely the kind that feeds, clothes and houses the human body? Sure Relief FOR INDIGESTION J3S 6 Bell-ans Hot water Sure Relief ELL-ANS 25* AND 75* PACKAGES EVERYWHERE Or .your Sdke Qrujuud OMdjfiJlUW HENRYS. f; PaJddbcjJbl? ion COMPOUND MADE TK ? UUIHOtE Sold Everywhere. /.

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